Top 20 Ad Network SDKs Used in Android Apps on Google Play Store
What are the most used ad network SDKs for Android apps? The following shows the 20 most widely-integrated ad network SDKs.
At 42matters, we analyze millions of mobile apps available on the Google Play™ Store and iOS App Store™, including over 2,300 SDKs integrated within these apps.
The following shows a small excerpt of the data available via our APIs, file dumps, Explorer, and SDK Explorer.
This information is intended to assist those who are looking to monetize their mobile apps, see how their ad network SDKs stack up to the competition, or merely investigate the distribution of ad network SDKs on the app market generally.
The 20 most widely-integrated ad network SDKs:
- Google Ads AdMob
- Google Ads AdMob Mediation Adapters
- Google Mobile Ads Consent AdMob SDK
- Facebook Audience Network
- Unity Ads
- IAB OM Open Measurement OMSDK
- AppLovin MAX
- AppLovin Mediation Adapters
- Start.io Startapp
- ironSource
- ironSource Mediation Adapters
- AdColony
- Vungle
- AppNext
- Pangle ByteDance TikTok UnionAD
- Google Interactive Media Ads IMA
- InMobi Mobile Ads
- Chartboost
- MoPub by AppLovin
- Tapjoy
Google Ads AdMob
Check “Google Ads AdMob” SDK InsightsAmong all apps utilizing ad network SDKs, 87% have integrated Google Ads AdMob. This accounts for 88% of app downloads within the ad network SDK category.
Google AdMob is a mobile advertising platform SDK that you can use to generate revenue from your app.
Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob.
Google Ads AdMob Mediation Adapters
Check “Google Ads AdMob Mediation Adapters” SDK InsightsAmong all apps utilizing ad network SDKs, 86% have integrated Google Ads AdMob Mediation Adapters. This accounts for 88% of app downloads within the ad network SDK category.
AdMob Mediation is a feature SDK that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. AdMob Mediation helps maximize your fill rate and increase your monetization by sending ad requests to multiple networks to ensure you find the best available network to serve ads.
Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapters.
Google Mobile Ads Consent AdMob SDK
Check “Google Mobile Ads Consent AdMob SDK” SDK InsightsAmong all apps utilizing ad network SDKs, 28% have integrated Google Mobile Ads Consent AdMob SDK. This accounts for 88% of app downloads within the ad network SDK category.
The Google Mobile Ads Consent AdMob SDK is an open-source library that provides utility functions for collecting consent from your users.
Use the 42matters SDK Explorer to find all apps that use Google Mobile Ads Consent AdMob SDK.
Facebook Audience Network
Check “Facebook Audience Network” SDK InsightsAmong all apps utilizing ad network SDKs, 27% have integrated Facebook Audience Network. This accounts for 88% of app downloads within the ad network SDK category.
The Facebook Audience Network SDK brings powerful features to additional app-based mobile experiences, giving marketers even more scale for their Facebook campaigns. The Audience Network uses the same targeting available for Facebook ads today, including Custom Audiences, core audiences, and lookalike audiences.
Use the 42matters SDK Explorer to find all apps that use Facebook Audience Network.
Unity Ads
Check “Unity Ads” SDK InsightsAmong all apps utilizing ad network SDKs, 21% have integrated Unity Ads. This accounts for 88% of app downloads within the ad network SDK category.
Unity Ads helps publishers and advertisers reach their business goals. Publishers use Unity Ads to drive revenue from their mobile game. Advertisers use Unity Ads to acquire valuable new users.
Use the 42matters SDK Explorer to find all apps that use Unity Ads.
IAB OM Open Measurement OMSDK
Check “IAB OM Open Measurement OMSDK” SDK InsightsAmong all apps utilizing ad network SDKs, 16% have integrated IAB OM Open Measurement OMSDK. This accounts for 88% of app downloads within the ad network SDK category.
The IAB Open Measurement SDK (OM SDK) offers common code and libraries for facilitating third-party access to measurement data. Sites and apps that integrate the OM SDK can send measurement signals to an API, the Open Measurement Interface Definition (OMID).
Use the 42matters SDK Explorer to find all apps that use IAB OM Open Measurement OMSDK.
AppLovin MAX
Check “AppLovin MAX” SDK InsightsAmong all apps utilizing ad network SDKs, 13% have integrated AppLovin MAX. This accounts for 88% of app downloads within the ad network SDK category.
AppLovin MAX is an in-app bidding based, full-stack, monetization SDK that allows advertisers to bid simultaneously on your ad inventory.
Use the 42matters SDK Explorer to find all apps that use AppLovin MAX.
AppLovin Mediation Adapters
Check “AppLovin Mediation Adapters” SDK InsightsAmong all apps utilizing ad network SDKs, 13% have integrated AppLovin Mediation Adapters. This accounts for 88% of app downloads within the ad network SDK category.
AppLovin Mediation Adapters is a platform SDK used by app developers to connect multiple ad networks to their app. It serves as an ad network optimizer for developpers looking to increase their ad revenue.
Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapters.
Start.io Startapp
Check “Start.io Startapp” SDK InsightsAmong all apps utilizing ad network SDKs, 12% have integrated Start.io Startapp. This accounts for 88% of app downloads within the ad network SDK category.
StartApp is an insight driven mobile tech company that enables its partners to deliver the world's most fulfilling mobile experiences for their users.
Use the 42matters SDK Explorer to find all apps that use Start.io Startapp.
ironSource
Check “ironSource” SDK InsightsAmong all apps utilizing ad network SDKs, 8% have integrated ironSource. This accounts for 88% of app downloads within the ad network SDK category.
ironSource builds technologies that help game developers take their games to the next level, including the industry’s largest in-app video ad network SDK, a robust mobile ad mediation platform, and a data-driven user acquisition platform.
Use the 42matters SDK Explorer to find all apps that use ironSource.
ironSource Mediation Adapters
Check “ironSource Mediation Adapters” SDK InsightsAmong all apps utilizing ad network SDKs, 8% have integrated ironSource Mediation Adapters. This accounts for 88% of app downloads within the ad network SDK category.
ironSource’s mediation platform SDK lets app developers manage their monetization strategies the way they want — whether it’s combining the traditional waterfall model with auto-optimization, managing direct deals and cross-promotion campaigns, or working with an in-app bidding environment.
Use the 42matters SDK Explorer to find all apps that use ironSource Mediation Adapters.
AdColony
Check “AdColony” SDK InsightsAmong all apps utilizing ad network SDKs, 7% have integrated AdColony. This accounts for 88% of app downloads within the ad network SDK category.
The AdColony SDK offers access to the highest quality mobile advertising and marketing platform on the market.
Use the 42matters SDK Explorer to find all apps that use AdColony.
Among all apps utilizing ad network SDKs, 3% have integrated Vungle. This accounts for 88% of app downloads within the ad network SDK category.
Vungle is a mobile advertising and app monetization platform SDK. The trusted guide for growth and engagement, transforming how people discover and experience apps.
Use the 42matters SDK Explorer to find all apps that use Vungle.
AppNext
Check “AppNext” SDK InsightsAmong all apps utilizing ad network SDKs, 3% have integrated AppNext. This accounts for 88% of app downloads within the ad network SDK category.
Appnext is a leading mobile discovery platform SDK, helping millions of users experience apps at the right moments throughout the day. Our platform provides mobile publishers and app marketers with end-to-end technology solutions for premium monetization and app growth.
Use the 42matters SDK Explorer to find all apps that use AppNext.
Pangle ByteDance TikTok UnionAD
Check “Pangle ByteDance TikTok UnionAD” SDK InsightsAmong all apps utilizing ad network SDKs, 3% have integrated Pangle ByteDance TikTok UnionAD. This accounts for 88% of app downloads within the ad network SDK category.
TikTok is the leading destination for short-form mobile video. Their mission is to inspire creativity and bring joy.
Use the 42matters SDK Explorer to find all apps that use Pangle ByteDance TikTok UnionAD.
Google Interactive Media Ads IMA
Check “Google Interactive Media Ads IMA” SDK InsightsAmong all apps utilizing ad network SDKs, 2% have integrated Google Interactive Media Ads IMA. This accounts for 88% of app downloads within the ad network SDK category.
Interactive Media Ads (IMA) is a suite of SDKs that make it easy to integrate multimedia ads into your websites and apps. IMA SDKs can request ads from any VAST-compliant ad server and manage ad playback in your apps. IMA can also display companion ads, report metrics to ad servers, and incorporate key buying signals, such as Active View viewability, IDFA/ADID, and content targeting.
Use the 42matters SDK Explorer to find all apps that use Google Interactive Media Ads IMA.
InMobi Mobile Ads
Check “InMobi Mobile Ads” SDK InsightsAmong all apps utilizing ad network SDKs, 2% have integrated InMobi Mobile Ads. This accounts for 88% of app downloads within the ad network SDK category.
InMobi is the world’s leading Marketing Cloud SDK. It drives real connections between brands and consumers leveraging mobile intelligence and technology platforms.
Use the 42matters SDK Explorer to find all apps that use InMobi Mobile Ads.
Chartboost
Check “Chartboost” SDK InsightsAmong all apps utilizing ad network SDKs, 2% have integrated Chartboost. This accounts for 88% of app downloads within the ad network SDK category.
Chartboost is a leading in-app programmatic advertising and monetization platform SDK. Chartboost empowers developers to earn high CPMs while connecting marketers to highly engaged audiences through immersive ad experiences.
Use the 42matters SDK Explorer to find all apps that use Chartboost.
MoPub by AppLovin
Check “MoPub by AppLovin” SDK InsightsAmong all apps utilizing ad network SDKs, 2% have integrated MoPub by AppLovin. This accounts for 88% of app downloads within the ad network SDK category.
MoPub is an SDK that provides monetization solutions for mobile app publishers and developers around the globe.
Use the 42matters SDK Explorer to find all apps that use MoPub by AppLovin.
Among all apps utilizing ad network SDKs, 2% have integrated Tapjoy. This accounts for 88% of app downloads within the ad network SDK category.
Tapjoy is revolutionizing the mobile advertising and app monetization industry. We work with Advertisers to help them reach their ideal mobile audience through rewarded video ads and our offerwall.
Use the 42matters SDK Explorer to find all apps that use Tapjoy.
Browse iOS and Android SDKs With the SDK Explorer
SDK IntelligenceSee how many apps integrate specific SDKs, how many times these SDKs have been downloaded, developer details, similar SDKs, and more.
New Installations and Removals HistoryAnalyze installation and removal trends for SDKs. Discover which apps have removed or integrated specific SDKs in a given timeframe.
Market Share per Google Play and Apple App Store CategorySee which app categories or genres are most likely to use specific SDKs. Detect SDK market share per category.
