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Interactive Media Ads (IMA) is a suite of SDKs that make it easy to integrate multimedia ads into your websites and apps. IMA SDKs can request ads from any VAST-compliant ad server and manage ad playback in your apps. IMA can also display companion ads, report metrics to ad servers, and incorporate key buying signals, such as Active View viewability, IDFA/ADID, and content targeting. The primary SDK category for Google Interactive Media Ads IMA is Ad Network. It is integrated in apps on the Apple App Store and Google Play.

Based on downloads over the last 30 days, the most popular iOS apps on the integrating Google Interactive Media Ads IMA are:

  • beIN CONNECT developed by DIGITURK in the Entertainment genre
  • Cineplex Mobile developed by Cineplex Entertainment in the Entertainment genre
  • TV Azteca En Vivo developed by Azteca Web, S.A. de C.V. in the Entertainment genre
  • Kanal D for iPhone developed by Demiroren TV Holding A.S. in the Entertainment genre
  • tonton developed by media prima digital in the Entertainment genre

Based on the number of iOS apps integrating Google Interactive Media Ads IMA, it is Not Popular.

In the last six months Google Interactive Media Ads IMA has fewer new installations than removals.

This SDK is most commonly used by iOS apps in the Weather genre, followed by the News genre.

Based on downloads over the last 30 days, the most popular Android apps on the integrating Google Interactive Media Ads IMA are:

  • Google developed by Google LLC in the Tools category
  • Briefing developed by Flipboard in the News & Magazines category
  • Spotify: Music and Podcasts developed by Spotify AB in the Music & Audio category
  • File Manager : free and easily developed by Xiaomi Inc. in the Tools category
  • Google Go: A lighter, faster way to search developed by Google LLC in the Tools category

Based on the number of Android apps integrating Google Interactive Media Ads IMA, it is Very Popular.

In the last six months Google Interactive Media Ads IMA has more new installations than removals.

This SDK is most commonly used by Android apps in the Dating category, followed by the Weather category.

Similar SDKs include: