We at 42matters have run the numbers and determined the 15 most widely leveraged analytics SDKs available on the Android app market. In order to compile our rankings, we used our technology to analyze the millions of mobile applications, and the 1,200+ SDKs integrated into them, that constitute the Google Play Store inventory. This data also gives readers a sneak peak into the rich mobile application insights generated by the 42matters technology. This data is also available via our API and Explorer.
The intended purpose of this article is to assist app builders in their search for the perfect analytics SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. Furthermore, this list provides market researchers with an intriguing look at the prolific and highly malleable data collected by our technology.
1) Firebase
Out of all apps that use analytics SDKs 84% have Firebase integrated, covering 90% of app downloads in that sdk segment.
Firebase is a mobile and web application development platform SDK that gives app builders the ability to develop their apps faster, without worrying about infrastructure. It includes functionalities like analytics, databases, messaging and crash reporting so developers can move quickly and focus on their users.
APP SHARE
84%
TOTAL APPS
1.83m
APPLICATIONS
1.6m
GAMES
229.19k
DOWNLOAD SHARE
90%
TOTAL DOWNLOADS
500.61b
APP DOWNLOADS
351.02b
GAME DOWNLOADS
149.58b
Browse all apps that have Firebase integrated with our App Market Explorer.
2) Google Analytics
Out of all apps that use analytics SDKs 26% have Google Analytics integrated, covering 36% of app downloads in that sdk segment.
Google Analytics is an analytics SDK that enables app developers to measure user interactions on their app. It is designed to give developers the tools necessary to collect, configure, and analyze data in order to reach the right audience.
APP SHARE
26%
TOTAL APPS
568.58k
APPLICATIONS
489.25k
GAMES
79.33k
DOWNLOAD SHARE
36%
TOTAL DOWNLOADS
204.84b
APP DOWNLOADS
159.26b
GAME DOWNLOADS
45.59b
Browse all apps that have Google Analytics integrated with our App Market Explorer.
3) Fabric Crashlytics
Out of all apps that use analytics SDKs 17% have Fabric Crashlytics integrated, covering 26% of app downloads in that sdk segment.
Fabric Crashlytics is the most powerful, lightest weight crash reporting SDK on the market. App developers that leverage Fabric Crashlytics are able to spend less time finding crashes and more time fixing them.
APP SHARE
17%
TOTAL APPS
378.1k
APPLICATIONS
357.25k
GAMES
20.85k
DOWNLOAD SHARE
26%
TOTAL DOWNLOADS
149.11b
APP DOWNLOADS
106.91b
GAME DOWNLOADS
42.2b
Browse all apps that have Fabric Crashlytics integrated with our App Market Explorer.
4) Fabric Answers
Out of all apps that use analytics SDKs 14% have Fabric Answers integrated, covering 21% of app downloads in that sdk segment.
Fabric Answers is a mobile analytics SDK. It gives app developers the ability to enable real-time analytics that provide insights into their core goals, such as growth, retention, and engagement.
APP SHARE
14%
TOTAL APPS
315.32k
APPLICATIONS
297.45k
GAMES
17.87k
DOWNLOAD SHARE
21%
TOTAL DOWNLOADS
116.76b
APP DOWNLOADS
77.95b
GAME DOWNLOADS
38.8b
Browse all apps that have Fabric Answers integrated with our App Market Explorer.
5) Flurry Analytics
Out of all apps that use analytics SDKs 7% have Flurry Analytics integrated, covering 9% of app downloads in that sdk segment.
Flurry is an analytics SDK provided by Yahoo. It operates under the premise that the right data can help developers answer the hardest questions and optimize their app experience. Flurry mobile app analytics can help developers by analyzing activity across their app portfolio.
APP SHARE
7%
TOTAL APPS
151.76k
APPLICATIONS
140.66k
GAMES
11.1k
DOWNLOAD SHARE
9%
TOTAL DOWNLOADS
52.4b
APP DOWNLOADS
26.1b
GAME DOWNLOADS
26.3b
Browse all apps that have Flurry Analytics integrated with our App Market Explorer.
6) Moat
Out of all apps that use analytics SDKs 4% have Moat integrated, covering 22% of app downloads in that sdk segment.
Moat is an always-on analytics SDK that gives developers the ability to measure real-time attention analytics across multiple platforms.
APP SHARE
4%
TOTAL APPS
89.39k
APPLICATIONS
44.39k
GAMES
45k
DOWNLOAD SHARE
22%
TOTAL DOWNLOADS
127.17b
APP DOWNLOADS
43.16b
GAME DOWNLOADS
84.01b
Browse all apps that have Moat integrated with our App Market Explorer.
7) ACRA
Out of all apps that use analytics SDKs 2% have ACRA integrated, covering <1% of app downloads in that sdk segment.
ACRA is an analytics SDK that provides application crash reports for Android apps. By alerting developers to the existence of bugs, and giving them the tools to fix them, ACRA can be used to build quality apps that get good reviews.
APP SHARE
2%
TOTAL APPS
59.41k
APPLICATIONS
55.51k
GAMES
3.9k
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
4.32b
APP DOWNLOADS
3.82b
GAME DOWNLOADS
501.28m
Browse all apps that have ACRA integrated with our App Market Explorer.
8) AppsFlyer
Out of all apps that use analytics SDKs 2% have AppsFlyer integrated, covering 16% of app downloads in that sdk segment.
AppsFlyer is an attribution SDK that provides advertisers with conversion data for their user acquisition and retention campaigns. Via the AppsFlyer dashboard, advertisers are able to monitor which media source was responsible for mobile activity and use this data to optimize their advertising budget.
APP SHARE
2%
TOTAL APPS
47.31k
APPLICATIONS
35.4k
GAMES
11.91k
DOWNLOAD SHARE
16%
TOTAL DOWNLOADS
89.18b
APP DOWNLOADS
53b
GAME DOWNLOADS
36.19b
Browse all apps that have AppsFlyer integrated with our App Market Explorer.
9) Amplitude
Out of all apps that use analytics SDKs 1% have Amplitude integrated, covering 1% of app downloads in that sdk segment.
The Amplitude SDK helps app builders create enjoyable customer experiences by providing in-depth insight into user behaviors across the customer journey. It enables developers to understand their users, rapidly improve product experience, and grow their business.
APP SHARE
1%
TOTAL APPS
40.86k
APPLICATIONS
38.59k
GAMES
2.26k
DOWNLOAD SHARE
1%
TOTAL DOWNLOADS
6.57b
APP DOWNLOADS
3.9b
GAME DOWNLOADS
2.67b
Browse all apps that have Amplitude integrated with our App Market Explorer.
10) New Relic
Out of all apps that use analytics SDKs 1% have New Relic integrated, covering <1% of app downloads in that sdk segment.
New Relic offers real-time insights for the modern enterprise via their cloud-based platform SDK. New Relic gives developers, engineers, operations, and management a clear view of what’s happening in today’s complex software environments.
APP SHARE
1%
TOTAL APPS
28.38k
APPLICATIONS
28.33k
GAMES
44
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
3.69b
APP DOWNLOADS
3.57b
GAME DOWNLOADS
125.66m
Browse all apps that have New Relic integrated with our App Market Explorer.
11) Google Tag Manager
Out of all apps that use analytics SDKs 1% have Google Tag Manager integrated, covering <1% of app downloads in that sdk segment.
Google Tag Manager is a free SDK that allows app builders to manage their tags without editing code. Google Tag Manager delivers simple, reliable, easily integrated tag management
APP SHARE
1%
TOTAL APPS
24.94k
APPLICATIONS
21.39k
GAMES
3.55k
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
3.21b
APP DOWNLOADS
1.79b
GAME DOWNLOADS
1.42b
Browse all apps that have Google Tag Manager integrated with our App Market Explorer.
12) Mixpanel
Out of all apps that use analytics SDKs <1% have Mixpanel integrated, covering 1% of app downloads in that sdk segment.
Mixpanel is an SDK that gives app builders the ability to grow their business by helping them understand why users convert, engage, and retain. Developers can use Mixpanel to analyze user behavior across their sites and apps, then send messages and run experiments based on what they learn.
APP SHARE
<1%
TOTAL APPS
19.22k
APPLICATIONS
18.98k
GAMES
244
DOWNLOAD SHARE
1%
TOTAL DOWNLOADS
6.29b
APP DOWNLOADS
5.84b
GAME DOWNLOADS
446.27m
Browse all apps that have Mixpanel integrated with our App Market Explorer.
Where does the data come from?
We at 42matters scan millions of iOS and Android applications upon their release and as they are updated. We maintain an always up-to-date list of SDKs installed in each application. The download numbers represent estimates. The data collected can be used to compare the distribution of SDKs by category (find the full list of SDKs per category here), and in this way provide a more rigorous understanding of the SDK market share within the broader mobile application landscape. Contact us if you want to learn more.
Are you looking for app publishers to adopt your SDK?
App Market Explorer gives you the ability to find and qualify new leads. Identify your ideal publisher by browsing for compatible applications and filtering by what SDKs are integrated, number of downloads, ratings, country, etc. Learn more...
Are you looking for data-rich insights into the app market?
App Market Explorer allows you to selectively or broadly browse the entire mobile application market. 42matters also offers full meta data snapshots of Google Play Store and iOS App Store apps. These data dumps allow you to implement and analyze the data we collect in any way you see fit. Learn more...
Are you looking for an SDK to leverage in your app?
In addition to providing insight into which SDKs your competitors are using and how their applications are ranked, App Market Explorer enables you to monitor emerging trends and growing markets within the mobile app industry. Learn more...