Google Play Statistics and Trends 2023
For this article, we leveraged our app intelligence solutions to analyze the current state of Google Play. In particular, we looked at app and publisher data to identify a variety of emerging trends.
To demonstrate our findings, we’ve answered the following questions about Google Play.
- How many apps are available on Google Play?
- How many publishers have released apps on Google Play?
- What is the distribution of apps versus games on Google Play?
- What is the distribution of free versus paid apps on Google Play?
- What is the distribution of apps by category?
- How many apps are released on Google Play per day, per week, and per month?
- What is the average rating of Google Play apps?
- How much do Google Play apps cost?
To learn even more about Google Play, reach out to our team!
Data Source: 42matters
At 42matters, we take a holistic approach to mobile and connected TV (CTV) app intelligence. We track app metadata, performance metrics, technical specifications, strategic insights, and more. If you would like to leverage our data for your own products, processes, or research, you can access it via our APIs, File Dumps, Explorer, SDK Explorer, and App Watchlist.Contact Sales
History of Google Play
Google is one of the most influential tech companies on the planet. Specializing in a variety of Internet-related products and services, they are best known for the world-class Google search engine. Today, however, one of their most lucrative products is Google Play, a digital software distribution service.
Launched in 2008, Google Play was a direct response to Apple's App Store, which debuted just a few months prior.
Google Play serves as the official app store for the Android operating system and enables users to browse and download apps and games developed with the Android software development kit (SDK).
Want to learn about other app stores? Click here!
How many apps are available on Google Play?
Google Play Apps3,796,470
Google Play is one of the most popular mobile app vendors on the planet, offering 3,796,470 apps.Find out how many apps are available on other app stores.
How many publishers have released apps on Google Play?
To date, 1,160,406 app publishers have published apps on Google Play.Find out how many app publishers are active on other app stores.
What is the distribution of apps versus games on Google Play?
Of the 3,796,470 apps available on Google Play, 541,913 are gaming apps and 3,254,557 are non-gaming apps.
What is the distribution of free versus paid on Google Play?
There are 3,677,387 free apps on Google Play and 114,596 that must be purchased. However, it should be noted that many free apps require subscriptions or otherwise offer in-app purchases.
What is the distribution of apps by category?
Drilling down a bit deeper, apps available on Google Play are divided into 49 categories. We’ve calculated the distribution of Google Play apps by category:
How many apps are released on Google Play per day?
An average of 2,298 new apps are released on Google Play per day.
How many apps are released on Google Play per week?
Last week, 15,504 apps were published to Google Play. The chart to the left depicts publication statistics for the last three weeks.
How many apps are released on Google Play per month?
Last month, 84,101 apps were added to Google Play. The chart to the left shows publication trends over the last three months.
How much do Google Play apps cost?
While the vast majority of Google Play apps are free to download, many need to be purchased. Typically, paid Google Play apps cost <$1. Below, we've plotted the price distribution of paid apps for those costing up to USD $10.00:
Want more Google Play insights?
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