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REPORT: The State of Connected TV (CTV) App Stores 2023

Download our latest report: “The State of Connected TV App Stores 2023 Report”!

2022 was another big year for the connected TV (CTV) and over-the-top (OTT) media market. Leading CTV app stores, like the Roku Channel Store, Apple TV tvOS App Store, and Amazon Fire TV, grew their app inventories by an average 31%, up from 29% in 2021. And 2023 promises to be even better, as a growing number of consumers are expected to move to these platforms in the year to come.

So, with this in mind, we revised our annual “State of Connected TV App Stores Report”. It covers the performance of six leading CTV app stores, including the Roku Channel Store, Apple TV tvOS App Store, Amazon Fire TV, Google TV, Samsung Smart TV Apps, and the LG Content Store.

In particular, it analyzes…

  • CTV App Growth Rate Trends
  • The Top CTV App Categories
  • The Top Rated CTV Apps
  • The Most Prolific CTV Publishers

To read the report, fill out the form below:

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These tools, which you can try free for 14-days, offer a comprehensive look at app market trends and statistics. This includes in-depth, visual insights into downloads, categories, top charts, rating and review analyses, and more. This data can be downloaded as a CSV file and leveraged however you like — in your own algorithms, analyses, products, studies, etc.

If you would like to learn more about our recent updates, or any other mobile app analytics from 42matters, schedule a free demo with one of our experts!

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AdColony
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Vungle
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Meta
AdColony
Comcast
Ookla
Vungle
Oolo