We here at 42matters have identified the 13 most popular Social SDKs leveraged by Android apps available on the Android app market. These SDKs make it easy for developers to create apps that are integrated into larger social media landscapes. They include such functionalities as streamlined user login, app data and analytics, and various gaming features like leaderboards, in-app achievements, and more. This data is also available via our API and Explorer.
Our list is based on our analysis of the millions of mobile applications – and over 1,200 SDKs integrated into them – that constitute the vast inventory of the Google Play Store. The details contained herein are meant to provide app publishers seeking to build a scalable app with a list of the most trusted Social SDK options. Our list is also meant to help SDK publishers understand their biggest competitors, and offer market researchers a tantalizing glimpse into the sort of market insights our technology can provide.
1) Facebook
Out of all apps that use social SDKs 56% have Facebook integrated, covering 63% of app downloads in that sdk segment.
Facebook offers an SDK that helps app developers build engaging social apps and get more installs. The SDK enables everything from powerful analytics, to Facebook’s secure login feature, to Facebook ads.
APP SHARE
56%
TOTAL APPS
475.51k
APPLICATIONS
411.6k
GAMES
63.91k
DOWNLOAD SHARE
63%
TOTAL DOWNLOADS
230.65b
APP DOWNLOADS
132.01b
GAME DOWNLOADS
98.63b
Browse all apps that have Facebook integrated with our App Market Explorer.
2) Fabric
Out of all apps that use social SDKs 30% have Fabric integrated, covering 15% of app downloads in that sdk segment.
Fabric offers an SDK that was designed to help app publishers build better apps, understand their users, and grow their business. Fabric offers insight into in-app user actions, drives installs, and delivers revenue.
APP SHARE
30%
TOTAL APPS
260.06k
APPLICATIONS
246.02k
GAMES
14.03k
DOWNLOAD SHARE
15%
TOTAL DOWNLOADS
55.84b
APP DOWNLOADS
37.75b
GAME DOWNLOADS
18.08b
Browse all apps that have Fabric integrated with our App Market Explorer.
3) Google Play Game Services
Out of all apps that use social SDKs 28% have Google Play Game Services integrated, covering 36% of app downloads in that sdk segment.
Google Play Game Services is an SDK that provides cross-platform services that gives app developers the ability to easily integrate popular gaming features such as achievements, leaderboards, Saved Games, and real-time multiplayer on their tablet and mobile games.
APP SHARE
28%
TOTAL APPS
244.37k
APPLICATIONS
140.17k
GAMES
104.2k
DOWNLOAD SHARE
36%
TOTAL DOWNLOADS
133.59b
APP DOWNLOADS
29.26b
GAME DOWNLOADS
104.32b
Browse all apps that have Google Play Game Services integrated with our App Market Explorer.
4) Twitter Kit
Out of all apps that use social SDKs 6% have Twitter Kit integrated, covering 5% of app downloads in that sdk segment.
Twitter Kit is an SDK designed to make interacting with Twitter seamless and efficient for mobile apps. Twitter Kit enables apps to send and display Tweets, and log users in.
APP SHARE
6%
TOTAL APPS
53.98k
APPLICATIONS
49.64k
GAMES
4.34k
DOWNLOAD SHARE
5%
TOTAL DOWNLOADS
21.34b
APP DOWNLOADS
18.63b
GAME DOWNLOADS
2.71b
Browse all apps that have Twitter Kit integrated with our App Market Explorer.
5) Kakao API
Out of all apps that use social SDKs <1% have Kakao API integrated, covering 2% of app downloads in that sdk segment.
Kakao API is an SDK that enables Kacao Pay payments via the Kacao Platform Service. This includes payments in various environments, such as PC web, mobile web, and mobile apps.
APP SHARE
<1%
TOTAL APPS
8.23k
APPLICATIONS
7.94k
GAMES
286
DOWNLOAD SHARE
2%
TOTAL DOWNLOADS
7.3b
APP DOWNLOADS
6.5b
GAME DOWNLOADS
799.81m
Browse all apps that have Kakao API integrated with our App Market Explorer.
6) WeChat by Tencent
Out of all apps that use social SDKs <1% have WeChat by Tencent integrated, covering 4% of app downloads in that sdk segment.
WeChat connects billions of people all across the globe with calls, chats, and more. The WeChat Open Platform SDK lets app developers build mobile apps that support Share to WeChat, Add to Favorites in WeChat, and WeChat Pay.
APP SHARE
<1%
TOTAL APPS
6.24k
APPLICATIONS
5.4k
GAMES
838
DOWNLOAD SHARE
4%
TOTAL DOWNLOADS
15.16b
APP DOWNLOADS
10.55b
GAME DOWNLOADS
4.61b
Browse all apps that have WeChat by Tencent integrated with our App Market Explorer.
7) VK VKontakte
Out of all apps that use social SDKs <1% have VK VKontakte integrated, covering 2% of app downloads in that sdk segment.
VK VKontakte is an SDK that provides pre-made solutions for using basic API functions at popular platforms. The VK VKontakte SDK emphasizes each platform's benefits and decreases integration time.
APP SHARE
<1%
TOTAL APPS
4.23k
APPLICATIONS
3.64k
GAMES
589
DOWNLOAD SHARE
2%
TOTAL DOWNLOADS
10.84b
APP DOWNLOADS
7.32b
GAME DOWNLOADS
3.52b
Browse all apps that have VK VKontakte integrated with our App Market Explorer.
8) Naver
Out of all apps that use social SDKs <1% have Naver integrated, covering <1% of app downloads in that sdk segment.
Naver is a South Korean online platform operated by Naver Corporation. It debuted in 1999 as the first web portal in Korea to develop and use its own search engine.
APP SHARE
<1%
TOTAL APPS
4.2k
APPLICATIONS
3.66k
GAMES
537
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
2.58b
APP DOWNLOADS
1.87b
GAME DOWNLOADS
713.44m
Browse all apps that have Naver integrated with our App Market Explorer.
9) Weibo
Out of all apps that use social SDKs <1% have Weibo integrated, covering 1% of app downloads in that sdk segment.
Weibo is a Chinese microblogging website, and one of the largest social media platforms in the world.
APP SHARE
<1%
TOTAL APPS
1.78k
APPLICATIONS
1.66k
GAMES
121
DOWNLOAD SHARE
1%
TOTAL DOWNLOADS
5.72b
APP DOWNLOADS
4.93b
GAME DOWNLOADS
795.66m
Browse all apps that have Weibo integrated with our App Market Explorer.
Where does the data come from?
We at 42matters scan millions of iOS and Android applications upon their release and as they are updated. We maintain an always up-to-date list of SDKs installed in each application. The download numbers represent estimates. The data collected can be used to compare the distribution of SDKs by category (find the full list of SDKs per category here), and in this way provide a more rigorous understanding of the SDK market share within the broader mobile application landscape. Contact us if you want to learn more.
Are you looking for app publishers to adopt your SDK?
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