We here at 42matters have identified the 13 most popular Social SDKs leveraged by Android apps available on the Android app market. These SDKs make it easy for developers to create apps that are integrated into larger social media landscapes. They include such functionalities as streamlined user login, app data and analytics, and various gaming features like leaderboards, in-app achievements, and more. This data is also available via our API and Explorer.
Our list is based on our analysis of the millions of mobile applications – and over 1,200 SDKs integrated into them – that constitute the vast inventory of the Google Play Store. The details contained herein are meant to provide app publishers seeking to build a scalable app with a list of the most trusted Social SDK options. Our list is also meant to help SDK publishers understand their biggest competitors, and offer market researchers a tantalizing glimpse into the sort of market insights our technology can provide.
1) Facebook
Out of all apps that use social SDKs 53% have Facebook integrated, covering 62% of app downloads in that sdk segment.
Facebook offers an SDK that helps app developers build engaging social apps and get more installs. The SDK enables everything from powerful analytics, to Facebook’s secure login feature, to Facebook ads.
APP SHARE
53%
TOTAL APPS
469.86k
APPLICATIONS
407.23k
GAMES
62.63k
DOWNLOAD SHARE
62%
TOTAL DOWNLOADS
218.46b
APP DOWNLOADS
125.46b
GAME DOWNLOADS
92.99b
Browse all apps that have Facebook integrated with our App Market Explorer.
2) Fabric
Out of all apps that use social SDKs 34% have Fabric integrated, covering 26% of app downloads in that sdk segment.
Fabric offers an SDK that was designed to help app publishers build better apps, understand their users, and grow their business. Fabric offers insight into in-app user actions, drives installs, and delivers revenue.
APP SHARE
34%
TOTAL APPS
300.93k
APPLICATIONS
284.4k
GAMES
16.53k
DOWNLOAD SHARE
26%
TOTAL DOWNLOADS
91.4b
APP DOWNLOADS
59.4b
GAME DOWNLOADS
32b
Browse all apps that have Fabric integrated with our App Market Explorer.
3) Google Play Game Services
Out of all apps that use social SDKs 30% have Google Play Game Services integrated, covering 36% of app downloads in that sdk segment.
Google Play Game Services is an SDK that provides cross-platform services that gives app developers the ability to easily integrate popular gaming features such as achievements, leaderboards, Saved Games, and real-time multiplayer on their tablet and mobile games.
APP SHARE
30%
TOTAL APPS
267.27k
APPLICATIONS
159.37k
GAMES
107.9k
DOWNLOAD SHARE
36%
TOTAL DOWNLOADS
128.13b
APP DOWNLOADS
28.88b
GAME DOWNLOADS
99.23b
Browse all apps that have Google Play Game Services integrated with our App Market Explorer.
4) Twitter Kit
Out of all apps that use social SDKs 6% have Twitter Kit integrated, covering 5% of app downloads in that sdk segment.
Twitter Kit is an SDK designed to make interacting with Twitter seamless and efficient for mobile apps. Twitter Kit enables apps to send and display Tweets, and log users in.
APP SHARE
6%
TOTAL APPS
53.62k
APPLICATIONS
49.16k
GAMES
4.46k
DOWNLOAD SHARE
5%
TOTAL DOWNLOADS
20.58b
APP DOWNLOADS
17.95b
GAME DOWNLOADS
2.63b
Browse all apps that have Twitter Kit integrated with our App Market Explorer.
5) Kakao API
Out of all apps that use social SDKs <1% have Kakao API integrated, covering 1% of app downloads in that sdk segment.
Kakao API is an SDK that enables Kacao Pay payments via the Kacao Platform Service. This includes payments in various environments, such as PC web, mobile web, and mobile apps.
APP SHARE
<1%
TOTAL APPS
7.99k
APPLICATIONS
7.7k
GAMES
288
DOWNLOAD SHARE
1%
TOTAL DOWNLOADS
6.98b
APP DOWNLOADS
6.2b
GAME DOWNLOADS
777.64m
Browse all apps that have Kakao API integrated with our App Market Explorer.
6) WeChat by Tencent
Out of all apps that use social SDKs <1% have WeChat by Tencent integrated, covering 4% of app downloads in that sdk segment.
WeChat connects billions of people all across the globe with calls, chats, and more. The WeChat Open Platform SDK lets app developers build mobile apps that support Share to WeChat, Add to Favorites in WeChat, and WeChat Pay.
APP SHARE
<1%
TOTAL APPS
6.06k
APPLICATIONS
5.18k
GAMES
879
DOWNLOAD SHARE
4%
TOTAL DOWNLOADS
15b
APP DOWNLOADS
10.85b
GAME DOWNLOADS
4.15b
Browse all apps that have WeChat by Tencent integrated with our App Market Explorer.
7) VK VKontakte
Out of all apps that use social SDKs <1% have VK VKontakte integrated, covering 3% of app downloads in that sdk segment.
VK VKontakte is an SDK that provides pre-made solutions for using basic API functions at popular platforms. The VK VKontakte SDK emphasizes each platform's benefits and decreases integration time.
APP SHARE
<1%
TOTAL APPS
4.42k
APPLICATIONS
3.77k
GAMES
642
DOWNLOAD SHARE
3%
TOTAL DOWNLOADS
11.22b
APP DOWNLOADS
7.85b
GAME DOWNLOADS
3.37b
Browse all apps that have VK VKontakte integrated with our App Market Explorer.
8) Naver
Out of all apps that use social SDKs <1% have Naver integrated, covering <1% of app downloads in that sdk segment.
Naver is a South Korean online platform operated by Naver Corporation. It debuted in 1999 as the first web portal in Korea to develop and use its own search engine.
APP SHARE
<1%
TOTAL APPS
3.94k
APPLICATIONS
3.39k
GAMES
552
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
2.4b
APP DOWNLOADS
1.65b
GAME DOWNLOADS
747.67m
Browse all apps that have Naver integrated with our App Market Explorer.
9) Twitter4J
Out of all apps that use social SDKs <1% have Twitter4J integrated, covering <1% of app downloads in that sdk segment.
Twitter4J is an unofficial Java library for the Twitter Kit SDK. With Twitter4J, app publishers can easily integrate their application with the Twitter service.
APP SHARE
<1%
TOTAL APPS
2.31k
APPLICATIONS
1.74k
GAMES
575
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
1.2b
APP DOWNLOADS
523.51m
GAME DOWNLOADS
675.78m
Browse all apps that have Twitter4J integrated with our App Market Explorer.
10) Weibo
Out of all apps that use social SDKs <1% have Weibo integrated, covering 1% of app downloads in that sdk segment.
Weibo is a Chinese microblogging website, and one of the largest social media platforms in the world.
APP SHARE
<1%
TOTAL APPS
1.76k
APPLICATIONS
1.63k
GAMES
130
DOWNLOAD SHARE
1%
TOTAL DOWNLOADS
5.52b
APP DOWNLOADS
5.22b
GAME DOWNLOADS
296.37m
Browse all apps that have Weibo integrated with our App Market Explorer.
11) Simple Facebook SDK for Android
Out of all apps that use social SDKs <1% have Simple Facebook SDK for Android integrated, covering <1% of app downloads in that sdk segment.
Simple Facebook SDK for Android is a simplified version of the original Facebook SDK. It is a library project that makes life easier by reducing the amount of necessary coding to enable user login, friend invitation, and more.
APP SHARE
<1%
TOTAL APPS
1.44k
APPLICATIONS
1.37k
GAMES
72
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
123.41m
APP DOWNLOADS
68.78m
GAME DOWNLOADS
54.63m
Browse all apps that have Simple Facebook SDK for Android integrated with our App Market Explorer.
Where does the data come from?
We at 42matters scan millions of iOS and Android applications upon their release and as they are updated. We maintain an always up-to-date list of SDKs installed in each application. The download numbers represent estimates. The data collected can be used to compare the distribution of SDKs by category (find the full list of SDKs per category here), and in this way provide a more rigorous understanding of the SDK market share within the broader mobile application landscape. Contact us if you want to learn more.
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