We here at 42matters have identified the 13 most popular Social SDKs leveraged by Android apps available on the Android app market. These SDKs make it easy for developers to create apps that are integrated into larger social media landscapes. They include such functionalities as streamlined user login, app data and analytics, and various gaming features like leaderboards, in-app achievements, and more. This data is also available via our API and Explorer.
Our list is based on our analysis of the millions of mobile applications – and over 1,200 SDKs integrated into them – that constitute the vast inventory of the Google Play Store. The details contained herein are meant to provide app publishers seeking to build a scalable app with a list of the most trusted Social SDK options. Our list is also meant to help SDK publishers understand their biggest competitors, and offer market researchers a tantalizing glimpse into the sort of market insights our technology can provide.
1) Facebook
Out of all apps that use social SDKs 61% have Facebook integrated, covering 66% of app downloads in that sdk segment.
Facebook offers an SDK that helps app developers build engaging social apps and get more installs. The SDK enables everything from powerful analytics, to Facebook’s secure login feature, to Facebook ads.
APP SHARE
61%
TOTAL APPS
487.67k
APPLICATIONS
415k
GAMES
72.67k
DOWNLOAD SHARE
66%
TOTAL DOWNLOADS
263.27b
APP DOWNLOADS
149.38b
GAME DOWNLOADS
113.83b
Browse all apps that have Facebook integrated with our App Market Explorer.
2) Google Play Game Services
Out of all apps that use social SDKs 25% have Google Play Game Services integrated, covering 36% of app downloads in that sdk segment.
Google Play Game Services is an SDK that provides cross-platform services that gives app developers the ability to easily integrate popular gaming features such as achievements, leaderboards, Saved Games, and real-time multiplayer on their tablet and mobile games.
APP SHARE
25%
TOTAL APPS
202.59k
APPLICATIONS
107.66k
GAMES
94.94k
DOWNLOAD SHARE
36%
TOTAL DOWNLOADS
144.11b
APP DOWNLOADS
29.41b
GAME DOWNLOADS
114.42b
Browse all apps that have Google Play Game Services integrated with our App Market Explorer.
3) Fabric
Out of all apps that use social SDKs 24% have Fabric integrated, covering 11% of app downloads in that sdk segment.
Fabric offers an SDK that was designed to help app publishers build better apps, understand their users, and grow their business. Fabric offers insight into in-app user actions, drives installs, and delivers revenue.
APP SHARE
24%
TOTAL APPS
197.44k
APPLICATIONS
186.71k
GAMES
10.73k
DOWNLOAD SHARE
11%
TOTAL DOWNLOADS
44.02b
APP DOWNLOADS
31.24b
GAME DOWNLOADS
12.77b
Browse all apps that have Fabric integrated with our App Market Explorer.
4) Twitter Kit
Out of all apps that use social SDKs 6% have Twitter Kit integrated, covering 6% of app downloads in that sdk segment.
Twitter Kit is an SDK designed to make interacting with Twitter seamless and efficient for mobile apps. Twitter Kit enables apps to send and display Tweets, and log users in.
APP SHARE
6%
TOTAL APPS
49.13k
APPLICATIONS
45.17k
GAMES
3.97k
DOWNLOAD SHARE
6%
TOTAL DOWNLOADS
25.67b
APP DOWNLOADS
21.55b
GAME DOWNLOADS
4.07b
Browse all apps that have Twitter Kit integrated with our App Market Explorer.
5) Kakao API
Out of all apps that use social SDKs <1% have Kakao API integrated, covering 2% of app downloads in that sdk segment.
Kakao API is an SDK that enables Kacao Pay payments via the Kacao Platform Service. This includes payments in various environments, such as PC web, mobile web, and mobile apps.
APP SHARE
<1%
TOTAL APPS
7.67k
APPLICATIONS
7.41k
GAMES
254
DOWNLOAD SHARE
2%
TOTAL DOWNLOADS
8.02b
APP DOWNLOADS
7.16b
GAME DOWNLOADS
855.28m
Browse all apps that have Kakao API integrated with our App Market Explorer.
6) WeChat by Tencent
Out of all apps that use social SDKs <1% have WeChat by Tencent integrated, covering 4% of app downloads in that sdk segment.
WeChat connects billions of people all across the globe with calls, chats, and more. The WeChat Open Platform SDK lets app developers build mobile apps that support Share to WeChat, Add to Favorites in WeChat, and WeChat Pay.
APP SHARE
<1%
TOTAL APPS
6.08k
APPLICATIONS
5.23k
GAMES
852
DOWNLOAD SHARE
4%
TOTAL DOWNLOADS
18.08b
APP DOWNLOADS
12.41b
GAME DOWNLOADS
5.67b
Browse all apps that have WeChat by Tencent integrated with our App Market Explorer.
7) Naver
Out of all apps that use social SDKs <1% have Naver integrated, covering <1% of app downloads in that sdk segment.
Naver is a South Korean online platform operated by Naver Corporation. It debuted in 1999 as the first web portal in Korea to develop and use its own search engine.
APP SHARE
<1%
TOTAL APPS
4.24k
APPLICATIONS
3.72k
GAMES
511
DOWNLOAD SHARE
<1%
TOTAL DOWNLOADS
3.73b
APP DOWNLOADS
2.97b
GAME DOWNLOADS
758.61m
Browse all apps that have Naver integrated with our App Market Explorer.
8) VK VKontakte
Out of all apps that use social SDKs <1% have VK VKontakte integrated, covering 2% of app downloads in that sdk segment.
VK VKontakte is an SDK that provides pre-made solutions for using basic API functions at popular platforms. The VK VKontakte SDK emphasizes each platform's benefits and decreases integration time.
APP SHARE
<1%
TOTAL APPS
3.72k
APPLICATIONS
3.17k
GAMES
550
DOWNLOAD SHARE
2%
TOTAL DOWNLOADS
10.35b
APP DOWNLOADS
6.54b
GAME DOWNLOADS
3.81b
Browse all apps that have VK VKontakte integrated with our App Market Explorer.
Where does the data come from?
We at 42matters scan millions of iOS and Android applications upon their release and as they are updated. We maintain an always up-to-date list of SDKs installed in each application. The download numbers represent estimates. The data collected can be used to compare the distribution of SDKs by category (find the full list of SDKs per category here), and in this way provide a more rigorous understanding of the SDK market share within the broader mobile application landscape. Contact us if you want to learn more.
Are you looking for app publishers to adopt your SDK?
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