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Top 20 Audience and Data Intelligence SDKs Used in iOS Apps on the Apple App Store
Last update: 23 Mar 2025 CET
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Top 20 Audience and Data Intelligence SDKs Used in iOS Apps on the Apple App Store

We at 42matters have identified the 20 most popular Audience and Data Intelligence SDKs leveraged by iOS apps available on the iOS app market.

Audience and Data Intelligence SDKs provide audience and data intelligence functionalities for mobile applications that require audience insights or data analysis. These SDKs make it possible for developers to integrate audience segmentation, user profiling, data visualization, data analysis, and other data-related capabilities into their apps without having to develop them on their own.

This list is based on our analysis of the millions of mobile applications – and the 2,300+ SDKs they use – that constitute the vast inventory of the Apple App Store. The accompanying data provides readers with a glimpse into the rich mobile application insights generated by the 42matters technology. This data is also available via our APIs, file dumps, Explorer, and SDK Explorer.

The intended purpose of this article is to assist app builders in their search for the perfect Audience and Data Intelligence SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. This data collected by our technology may also serve as a useful tool for folks researching the wider mobile app market.

Among all apps utilizing audience and data intelligence SDKs, 49.47% have integrated Adobe Audience Manager. This accounts for <1% of app downloads within the audience and data intelligence SDK category.

Adobe Audience Manager is a data management SDK that helps you build unique audience profiles so you can identify your most valuable segments and use them across any digital channel.

Total Apps
8.91k
App Store
App Share
49.47%
App Store
Apps
8.16k
Games
752
Total Downloads
232.74m
App Store
Download Share
<1%
App Store
App Downloads
193.32m
Game Downloads
39.42m

Use the 42matters SDK Explorer to find all apps that use Adobe Audience Manager.

Among all apps utilizing audience and data intelligence SDKs, 14.02% have integrated Comscore Analytics. This accounts for 44.83% of app downloads within the audience and data intelligence SDK category.

Comscore is the trusted currency for planning, transacting, and evaluating media across platforms.

Total Apps
2.52k
App Store
App Share
14.02%
App Store
Apps
2.31k
Games
213
Total Downloads
13.47b
App Store
Download Share
44.83%
App Store
App Downloads
8.37b
Game Downloads
5.10b

Use the 42matters SDK Explorer to find all apps that use Comscore Analytics.

Among all apps utilizing audience and data intelligence SDKs, 10.00% have integrated mParticle. This accounts for 9.38% of app downloads within the audience and data intelligence SDK category.

mParticle is a customer data platform SDK for brands leading the CX revolution. Unify data and simplify partner integrations with enterprise-class security and reliability.

Total Apps
1.80k
App Store
App Share
10.00%
App Store
Apps
1.79k
Games
14
Total Downloads
2.82b
App Store
Download Share
9.38%
App Store
App Downloads
2.51b
Game Downloads
304.56m

Use the 42matters SDK Explorer to find all apps that use mParticle.

Among all apps utilizing audience and data intelligence SDKs, 4.55% have integrated Gimbal by Infillion. This accounts for 1.54% of app downloads within the audience and data intelligence SDK category.

Using a combination of geofencing, Bluetooth Low Energy beacons, and analytics, Gimbal's end-to-end platform SDK gives a powerful and effective way to engage with your mobile app users. It delivers personalized mobile content based on a user’s context to drive engagement, boost loyalty, and increase sales. Gimbal provides accurate first-party location data for contextual engagement.

Total Apps
819
App Store
App Share
4.55%
App Store
Apps
819
Games
0
Total Downloads
462.13m
App Store
Download Share
1.54%
App Store
App Downloads
462.13m
Game Downloads
0

Use the 42matters SDK Explorer to find all apps that use Gimbal by Infillion.

Among all apps utilizing audience and data intelligence SDKs, 4.23% have integrated Piano Analytics DMP. This accounts for 1.50% of app downloads within the audience and data intelligence SDK category.

Total Apps
762
App Store
App Share
4.23%
App Store
Apps
760
Games
2
Total Downloads
450.04m
App Store
Download Share
1.50%
App Store
App Downloads
449.70m
Game Downloads
342.39k

Use the 42matters SDK Explorer to find all apps that use Piano Analytics DMP.

Among all apps utilizing audience and data intelligence SDKs, 3.05% have integrated BlueConic. This accounts for <1% of app downloads within the audience and data intelligence SDK category.

Total Apps
550
App Store
App Share
3.05%
App Store
Apps
548
Games
2
Total Downloads
193.35m
App Store
Download Share
<1%
App Store
App Downloads
190.30m
Game Downloads
3.06m

Use the 42matters SDK Explorer to find all apps that use BlueConic.

Among all apps utilizing audience and data intelligence SDKs, 2.81% have integrated RudderStack. This accounts for 2.39% of app downloads within the audience and data intelligence SDK category.

Total Apps
506
App Store
App Share
2.81%
App Store
Apps
503
Games
3
Total Downloads
716.44m
App Store
Download Share
2.39%
App Store
App Downloads
684.89m
Game Downloads
31.56m

Use the 42matters SDK Explorer to find all apps that use RudderStack.

Among all apps utilizing audience and data intelligence SDKs, 2.04% have integrated QuantCast. This accounts for <1% of app downloads within the audience and data intelligence SDK category.

Quantcast is a leader in artificial intelligence (AI) technology and its application for brands, agencies and publishers.

Total Apps
368
App Store
App Share
2.04%
App Store
Apps
365
Games
3
Total Downloads
9.06m
App Store
Download Share
<1%
App Store
App Downloads
9.00m
Game Downloads
52.73k

Use the 42matters SDK Explorer to find all apps that use QuantCast.

Among all apps utilizing audience and data intelligence SDKs, 1.64% have integrated Persona Inquiry Identities. This accounts for 6.53% of app downloads within the audience and data intelligence SDK category.

Total Apps
295
App Store
App Share
1.64%
App Store
Apps
290
Games
5
Total Downloads
1.96b
App Store
Download Share
6.53%
App Store
App Downloads
1.96b
Game Downloads
657.18k

Use the 42matters SDK Explorer to find all apps that use Persona Inquiry Identities.

Among all apps utilizing audience and data intelligence SDKs, 1.28% have integrated BehavioSec by LexisNexis. This accounts for 11.02% of app downloads within the audience and data intelligence SDK category.

Total Apps
231
App Store
App Share
1.28%
App Store
Apps
218
Games
13
Total Downloads
3.31b
App Store
Download Share
11.02%
App Store
App Downloads
3.30b
Game Downloads
10.75m

Use the 42matters SDK Explorer to find all apps that use BehavioSec by LexisNexis.

Among all apps utilizing audience and data intelligence SDKs, 1.21% have integrated INFONline Measurement SZM. This accounts for 2.33% of app downloads within the audience and data intelligence SDK category.

Total Apps
218
App Store
App Share
1.21%
App Store
Apps
218
Games
0
Total Downloads
699.26m
App Store
Download Share
2.33%
App Store
App Downloads
699.26m
Game Downloads
0

Use the 42matters SDK Explorer to find all apps that use INFONline Measurement SZM.

Among all apps utilizing audience and data intelligence SDKs, 1.03% have integrated Speedchecker. This accounts for 1.10% of app downloads within the audience and data intelligence SDK category.

Total Apps
186
App Store
App Share
1.03%
App Store
Apps
186
Games
0
Total Downloads
330.37m
App Store
Download Share
1.10%
App Store
App Downloads
330.37m
Game Downloads
0

Use the 42matters SDK Explorer to find all apps that use Speedchecker.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated Bright Luminati Data. This accounts for 2.57% of app downloads within the audience and data intelligence SDK category.

The Luminati SDK is the world's largest proxy service with a residential proxy network of 72M IPs worldwide and proxy management interface for zero coding.

Total Apps
165
App Store
App Share
<1%
App Store
Apps
26
Games
139
Total Downloads
771.95m
App Store
Download Share
2.57%
App Store
App Downloads
162.97m
Game Downloads
608.98m

Use the 42matters SDK Explorer to find all apps that use Bright Luminati Data.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated Biocatch. This accounts for 8.71% of app downloads within the audience and data intelligence SDK category.

BioCatch is an SDK that protects digital identity while providing online and mobile users with a frictionless experience. The BioCatch platform analyzes more than 2,000 behavioral parameters of user-device interactions to generate real-time risk scores based on a wide range of human and non-human cybersecurity threats.

Total Apps
164
App Store
App Share
<1%
App Store
Apps
164
Games
0
Total Downloads
2.62b
App Store
Download Share
8.71%
App Store
App Downloads
2.62b
Game Downloads
0

Use the 42matters SDK Explorer to find all apps that use Biocatch.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated Krux - Salesforce Audience Studio. This accounts for <1% of app downloads within the audience and data intelligence SDK category.

The Krux - Salesforce SDK adds robust data management tools to the world’s most complete CRM platform. Identify more prospects, and get the right message in front of engaged audiences at the right moment.

Total Apps
146
App Store
App Share
<1%
App Store
Apps
146
Games
0
Total Downloads
12.34m
App Store
Download Share
<1%
App Store
App Downloads
12.34m
Game Downloads
0

Use the 42matters SDK Explorer to find all apps that use Krux - Salesforce Audience Studio.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated TagCommander by Commanders Act. This accounts for 2.22% of app downloads within the audience and data intelligence SDK category.

Commanders Act's TagCommander SDK is a tag management platform that gives marketers the ability to manage and deploy their tags, and harvest the data collected from them, without support from their IT teams.

Total Apps
136
App Store
App Share
<1%
App Store
Apps
134
Games
2
Total Downloads
667.95m
App Store
Download Share
2.22%
App Store
App Downloads
621.03m
Game Downloads
46.92m

Use the 42matters SDK Explorer to find all apps that use TagCommander by Commanders Act.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated TreasureData. This accounts for 3.37% of app downloads within the audience and data intelligence SDK category.

Total Apps
126
App Store
App Share
<1%
App Store
Apps
93
Games
33
Total Downloads
1.01b
App Store
Download Share
3.37%
App Store
App Downloads
709.12m
Game Downloads
303.30m

Use the 42matters SDK Explorer to find all apps that use TreasureData.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated Selligent. This accounts for <1% of app downloads within the audience and data intelligence SDK category.

Total Apps
126
App Store
App Share
<1%
App Store
Apps
125
Games
1
Total Downloads
264.16m
App Store
Download Share
<1%
App Store
App Downloads
261.39m
Game Downloads
2.77m

Use the 42matters SDK Explorer to find all apps that use Selligent.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated Quantum Metric. This accounts for 2.29% of app downloads within the audience and data intelligence SDK category.

Total Apps
120
App Store
App Share
<1%
App Store
Apps
120
Games
0
Total Downloads
688.47m
App Store
Download Share
2.29%
App Store
App Downloads
688.47m
Game Downloads
0

Use the 42matters SDK Explorer to find all apps that use Quantum Metric.

Among all apps utilizing audience and data intelligence SDKs, <1% have integrated Set. This accounts for <1% of app downloads within the audience and data intelligence SDK category.

Total Apps
111
App Store
App Share
<1%
App Store
Apps
109
Games
2
Total Downloads
71.69m
App Store
Download Share
<1%
App Store
App Downloads
71.65m
Game Downloads
36.18k

Use the 42matters SDK Explorer to find all apps that use Set.

Browse iOS and Android SDKs With the SDK Explorer

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  • SDK IntelligenceSDK Intelligence

    See how many apps integrate specific SDKs, how many times these SDKs have been downloaded, developer details, similar SDKs, and more.

  • New Installations and Removals HistoryNew Installations and Removals History

    Analyze installation and removal trends for SDKs. Discover which apps have removed or integrated specific SDKs in a given timeframe.

  • Market Share per Google Play and Apple App Store CategoryMarket Share per Google Play and Apple App Store Category

    See which app categories or genres are most likely to use specific SDKs. Detect SDK market share per category.

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Frequently Asked Questions (FAQs)

How does 42matters collect this data?'

We’ve developed a number of machine learning algorithms that scan millions of mobile and connected TV (CTV) applications on a regular basis. In addition, we collect ground truth app performance intelligence and use this data to build statistical models that estimate the performance of apps for which we do not have ground truth data.

What SDK data does 42matters collect?'

We track over 2,300 of the most popular SDKs integrated in iOS and Android apps. We collect a variety of SDK insights (title, platform, ID, category, and developer website); performance metrics (the number of apps that have installed each SDK, installation and removal trends, and app downloads); market share statistics (including market share per app category); and more!

How can I access 42matters’ SDK data?'

The most direct way is to use our SDK Explorer, which is a visual, web-based research platform that enables you to peruse all 2,300+ SDKs that we track. It’s great for market research, lead generation, competitor analysis, etc. However, more technically-inclined folks might prefer our APIs and File Dumps, which enable you to query info for specific apps or SDKs. You can also use our other research platform (the Explorer) to view integrated SDKs by app.

Can I use 42matters’ solutions to generate app publisher leads?'

Absolutely! We actually wrote about this on our blog. We focused on ad network SDKs, but the examples are applicable to most SDK types. To summarize, you can use the Explorer’s advanced filtering capabilities to home in on best-fit app publishers, leverage the SDK Explorer to see which apps use your competitors’ SDKs, and use our APIs and file dumps to build custom lead generation processes.

What data does 42matters provide on mobile apps?'

A ton! We track 17+ million apps across Google Play, the Apple App Store, Amazon Appstore, Tencent Appstore, and Huawei AppGallery. Our solutions provide access to app details (developer insights, metadata, ASO keywords, contact information, etc.); performance metrics (downloads, MAUs, ratings, reviews, top chart rankings, etc.); technical insights (integrated SDKs, permissions, required capabilities, etc.); content details (categories, genres, IAB categories, content ratings, etc.); compliance information (app-ads.txt, privacy policies, store status, etc.) and much, much more!

Can I use 42matters’ solutions to find SDKs for my app?'

Definitely. The SDK Explorer enables you to sort SDKs by category, identify similar SDKs, analyze SDK reliability, and more. In addition, you can use the Explorer to monitor your competitors, including which SDKs they add and remove, their current tech stacks, and SDK changelogs. This means you use our solutions not only to find the right SDK for a particular purpose, but also which SDKs you might need to keep up with your rivals.