We’ve launched a new file dump that lets you analyze app publisher metadata and review complete publisher portfolios with insight into all published and unpublished apps.
You can use the Publisher Metadata File Dump, available for Google Play and the Apple App Store, to take a holistic approach to researching iOS and Android app publishers.
Here’s what we cover in this article (click the links to jump to the relevant sections):
- What Is the Publisher Metadata File Dump?
- What Insights Are Provided in the Publisher Metadata File Dump?
- How Our Customers Are Currently Using the Publisher Metadata File Dump
- Try the Publisher Metadata File Dump Now!
If you want to try our new file dump, set up a free trial!
What Is the Publisher Metadata File Dump?
Unlike most of our other app data solutions, which enable you to query apps using app IDs and other metadata, the perspective for the Publisher Metadata File Dump is the developer. This means you can use it to query specific publishers and review their entire portfolio of apps available on Google Play and the Apple App Store.
What Insights Are Provided in the Publisher Metadata File Dump?
The Publisher Metadata File Dump provides a variety of performance and technical insights. This includes the following:
- Publisher ID
- Publisher name
- List of Android apps with market_status, cat_key, package_name, number_ratings and title.
- List of iOS apps with trackId, trackCensoredName, market_status, userRatingCount and primaryGenreId
- And more!
How Our Customers Are Currently Using the Publisher Metadata File Dump
A game engine SDK developer uses it to improve sales and marketing outreach. They begin by sorting apps by publisher and app title. They then determine which they would like to pursue and export their metadata. With this, they craft highly targeted campaigns with personalized messaging.
A company specializing in investigative analytics software uses it to enrich app data with detailed developer insights. This includes developer names, unique identifiers like Google Play URLs and Developer IDs, and logos. This information is crucial for accurate data analysis and app tracking.
An Ad Network uses it to assess in-app advertising opportunities based on publisher size, particularly the total number of publisher downloads across their entire app inventory.
A company that offers mobile app testing solutions uses it to zero in on best-fit prospects for their beta-testing tool. They pursue game publishers that have released multiple apps since they’re more likely to build additional apps in the future.
A company operating a global game monetization and distribution platform uses the file dump for market analysis and lead generation. More specifically, they use it to identify the most prolific publishers in the market, determine which categories their apps are placed in, and analyze the total number of downloads they’ve generated across their entire portfolio of apps.
Likewise, an app development company uses it for the same reason. They identify the most prolific publishers in the market, determine their publishing categories, and analyze their downloads.
To learn more about these use cases and others, contact our team!
Try the Publisher Metadata File Dump Now!
If you’d like to use the Publisher Metadata File Dump, check out the Android and iOS documentation on our documentation page.
If you don’t have access, then reach out to our team to take it out for a 14-day free trial!
