Brazil Mobile App Statistics 2024
Last update: 18 Apr 2024 CET
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Brazil Mobile App Market Statistics 2024 for Android

Which Brazilian apps would you like to explore?

Brazil is the fifth most populous country on the planet and also their app market is impressive. Additionally, Brazilians love their smartphones and spend substantially more time online than either Americans or Brits. In other words, the Brazilian mobile app market is a powder keg. Indeed, with companies like Studio Sol, VIVO, Oi, Globo, and TIM leading the way, some of Brazil’s biggest players are beginning to recognize the value of mobile offerings.

In this article, we provide a number of detailed app statistics and insights from the Brazilian Android app market. We cover a number of topics, including how many Brazilian app publishers are active on Google Play StoreGoogle Play, how many apps they have released, and how Brazilian apps have performed compared to the global average. The data is aggregated based on address, meaning only app publishers with valid Brazilian addresses listed on Google Play have been considered.

Brazil Mobile App Market Statistics in 2024 for Android image

App Market Overview: Brazilian Mobile Apps on Google Play

Discover how prevalent Brazilian mobile Apps and App publishers are on Google Play StoreGoogle Play. For an overview of the latest stats and insights, visit the pages below!

App Ratings: Brazilian Mobile Apps

Brazilian mobile Apps average 3.97
Stars icon
out of 5 stars.
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Apps Versus Games: Brazil

93% of apps released by Brazilian publishers are apps and 7% are games.
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How Do Brazilian Mobile App Developers Monetize their Apps?

Brazilian mobile App publishers Coin icon monetize their apps in the following ways:

  • 2% of Apps must be purchased.
  • 22% leverage mobile advertising.
  • 3% have in-app purchases.

Globally, however, mobile App publishers Coin icon monetize their apps like so:

  • 3% of Apps must be purchased.
  • 31% leverage mobile advertising.
  • 5% have in-app purchases.
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How Many Brazilian Mobile Apps Are Available on Both iOS and Android?

37% of Brazilian mobile App publishers have released Apps on both Google PlayGoogle Play and the iTunesApple App Store.
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The Most Popular SDKs and Android App Permissions

Explore the most common SDKs and permissions used by Brazilian Android Apps. Uncover the top trending tools and access requirements within the industry.

Top Brazilian Mobile App Developers Based on Downloads

Discover the Top icon top 10 Brazilian mobile App publishers, based on total global downloads.
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Most Popular Mobile Apps: Brazil

We’ve ranked the Trophy icon top Brazilian mobile Apps from the most popular Google PlayGoogle Play categories, including Social, News, Travel, Shopping, Lifestyle, and Business. We also looked at Trophy icon the most popular and top grossing Brazilian mobile Apps overall.

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To learn more, set up a demo with our app market experts!

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