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Malaysia App Market Statistics in 2022

Malaysia App Market Statistics in 2022 for Android
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Malaysia is an alluring market for South East Asian app developers with access to a population of over 30 million people and an ever-improving mobile infrastructure across both urban and rural areas.

In this article, we will provide a number of detailed app statistics and insights into the Malaysia Android app market with focus on apps only. We will cover a number of topics, including: how many Malaysian app publishers exist on the Google Play Store, how many apps they have released, and how Malaysian apps have performed compared to the global average. The data is aggregated based on address, such that only major app publishers and ones with valid Malaysian addresses on the Android market have been considered. Furthermore, all download statistics are estimates.

How Many App Publishers Are from Malaysia?

There are more than 2,097 Malaysian publishers on Google Play out of all 950,021 app publishers. One of the biggest Malaysian publishers are Mad Elephant Studios Sports Fun Games, 8floor games ltd, MEDIASOFT ENTERTAINMENT, Media Prima Digital, Kurechii, SIAMGAME, Les'Copaque Games Development Inc., Kaigan Games OÜ, Lipandes Studios, LC Games Development Inc . Less than 1% of all app publishers on Google Play are from Malaysia. Find the biggest app publishers with our App Market Explorer.

Percentage
Globally
Malaysian
Publishers
vs
Total
Publishers

How Many Apps Are from Malaysian App Publishers?

There are more than 7,880 apps from Malaysian publishers on Google Play out of the 3,043,421 apps. Apps with most downloads of Malaysian publishers are Golden Screen Cinemas, TGV Cinemas, Hotlink, MyDigi Mobile App, Touch 'n Go eWallet, MAE by Maybank2u, JPJeQ, Celcom Life, MyUMobile, airasia Super App . Less than 1% of all apps on Google Play are from Malaysian publishers. Filter for apps by publisher country with our tool here.

Percentage
Globally
Malaysian Apps
vs
Total Apps

How Are Apps from Malaysian Publishers Rated?

The average rating of 7,880 apps from Malaysian publishers on Google Play is 3.77 out of 5 stars. This is better than the overall average rating of all apps which is 3.68. Apps from Malaysian publishers on Google Play have on average 1,101 ratings. This number is higher than the average number of ratings of all apps, which is 1,597 ratings. Sort by the best rated app or by the app with most ratings directly in our App Market Explorer.

Average rating of
Malaysian Apps
3.77 stars
Average #Ratings of
Malaysian Apps
Average rating of
All Apps
3.68 stars
Average #Ratings of
All Apps

How Focused Are Malaysian Publishers on Apps vs. Games?

85% of released apps by Malaysian publishers are apps and 15% are games. That means the focus is more on apps than on games. Compared to the worldwide market, Malaysian publishers focus more on games with 15% of releases compared to all publishers that focus 14% on games. Use our full App Market Explorer to filter for the most successful mobile apps and games.

Apps85% Games15%
Apps86% Games14%

How Many Downloads Do Apps from Malaysian Publishers Get?

Apps by Malaysian publishers have an average of 92.74k downloads. Overall they get more downloads than the average of all apps which is 216.87k. We offer also more detailed download estimates for any app.

Download Statistics
Average Downloads Per Malaysian App
Average Downloads Per App

How Do Malaysian Apps Monetize?

5% of apps by Malaysian publishers are paid. That is a higher value of paid apps compared to the overall apps, where 3% are paid. 43% of apps by Malaysian publishers include ads. That is a higher value compared to the whole world, where 37% have ads. 8% of apps by Malaysian publishers make use of In-App Payments to monetize. That is higher than the average of 4%.

Paid Apps monetization paid Malaysian Paid Apps5% Overall Paid Apps3%
Ads monetization ads Malaysian Include Ads43% Overall Include Ads37%
In-App Billing monetization iap Malaysian In-App Billing8% Overall In-App Billing4%

Do Malaysian Publishers Release on both iOS and Android?

30% of apps of Malaysian publishers are available on both Google Play and iTunes. Overall they put more effort in publishing on both stores, compared to the average publisher with 26%. Use our iOS to Android Matching API or Android to iOS Matching API to find the same app across stores.

Malaysian Apps
Available on Both Stores
Overall Apps
Available on Both Stores

Who Are the Top 10 Malaysian Publishers Based on Downloads?

The following are the top publishers from Malaysia that accumulated most downloads.

sdks
1 Evozi

Evozi is on position 1 of the biggest Malaysian app publishers. They own 5 apps that have been downloaded together more than 37.15m+ times.

37.15m+
5
2 Government of Malaysia

Government of Malaysia is on position 2 of the biggest Malaysian app publishers. They own 128 apps that have been downloaded together more than 35.45m+ times.

35.45m+
128
3 The Night Clocks

The Night Clocks is on position 3 of the biggest Malaysian app publishers. They own 3 apps that have been downloaded together more than 25.55m+ times.

25.55m+
3
4 Maxis Broadband Sdn. Bhd.

Maxis Broadband Sdn. Bhd. is on position 4 of the biggest Malaysian app publishers. Maxis Broadband Sdn. Bhd. is a leading communications service provider based in Malaysia. Founded in 1995, they enable their customers to immerse themselves in an ever expanding universe of connected applications. Maxis Broadband Sdn. Bhd. has developed and published Hotlink RED, MyMaxis App, Hotlink Flex App, FibreSell, and more. They own 19 apps that have been downloaded together more than 25.29m+ times.

25.29m+
19
5 Digi Telecommunications Sdn. Bhd.

Digi Telecommunications Sdn. Bhd. is on position 5 of the biggest Malaysian app publishers. Digi Telecommunications Sdn. Bhd. is a leading mobile communications company that provides a comprehensive range of affordable, convenient, and easy to use wireless services that simplify and enrich the lives of their customers. Based in Malaysia, they are part of global telecommunications provider Telenor Group Digi Telecommunications Sdn. Bhd. has created the apps MyDigi, alt.hr, Ibadat-Prayer timing, Quran, Hajj & Mosque locator; CallerTunes, and more. They own 8 apps that have been downloaded together more than 21.88m+ times.

21.88m+
8
6 KTW Apps

KTW Apps is on position 6 of the biggest Malaysian app publishers. They own 12 apps that have been downloaded together more than 20.96m+ times.

20.96m+
12
7 AirAsia Com Travel Sdn Berhad

AirAsia Com Travel Sdn Berhad is on position 7 of the biggest Malaysian app publishers. They own 3 apps that have been downloaded together more than 20.37m+ times.

20.37m+
3
8 TNG Digital Sdn Bhd

TNG Digital Sdn Bhd is on position 8 of the biggest Malaysian app publishers. TNG Digital Sdn Bhd is intent on building a cashless future. Founded 2018, their app Touch ‘n Go eWallet facilitates payments, mobile credit top-ups, fund transfers, and more. TNG Digital Sdn Bhd has developed the app Touch ‘n Go eWallet. They own a single app that has been downloaded more than 15.35m+ times.

15.35m+
1
9 Malayan Banking Berhad

Malayan Banking Berhad is on position 9 of the biggest Malaysian app publishers. Malayan Banking Berhad is a Malaysian bank that operates in Malaysia, Singapore, the Philippines, and Indonesia. Founded in 1960, they are Malaysia's most valuable banking brand, the fifth most valuable brand in ASEAN, and the 83rd most valuable bank in the world. Malayan Banking Berhad has developed the apps Maybank MY, Maybank QRPayBiz, Maybank Wealth, Maybank KH, and more. They own 11 apps that have been downloaded together more than 14.95m+ times.

14.95m+
11
10 mudah.my

mudah.my is on position 10 of the biggest Malaysian app publishers. mudah.my connects millions of buyers and sellers in Malaysia every month. They are a subsidiary of Carousell, one of the world’s largest and fastest growing marketplace platforms. Launched in 2012, Carousell began in Singapore and now has a presence in eight markets under the brands Carousell, Mudah, Chot Tot and OneKyat. mudah.my has released the app Mudah.my - Find, Buy, Sell Preloved Items. They own a single app that has been downloaded more than 13.97m+ times.

13.97m+
1

What Are the Most Used SDKs by Malaysian Publishers?

The following shows which SDKs are most used by Malaysia app publishers. To find out which apps integrate the following SDK use our App Market Explorer. We have also aggregated the worldwide Top Ad Network SDKs and other categories.

sdks
1 icon Google Firebase

76% of apps from Malaysian publishers have Google Firebase integrated. In total 4,865 apps. Firebase is a mobile and web application development platform SDK that gives app builders the ability to develop their apps faster, without worrying about infrastructure. It includes functionalities like analytics, databases, messaging and crash reporting so developers can move quickly and focus on their users.

76
4865
2 icon Firebase Cloud Messaging

52% of apps from Malaysian publishers have Firebase Cloud Messaging integrated. In total 3,305 apps. Firebase Cloud Messaging is a cross-platform messaging solution developed by Google that lets app developers reliably deliver messages at no cost. With Firebase Cloud Messaging, app developers can notify a client app that new email or other data is available to sync, and drive user re-engagement and retention with notification messages.

52
3305
3 icon Google Ads AdMob

51% of apps from Malaysian publishers have Google Ads AdMob integrated. In total 3,267 apps. Google Ads AdMob is a mobile advertising platform that enables users to monetize their mobile applications via in-app advertising. AdMob is based on the Google Mobile Ads SDK and serves over 200 billion ad requests a month, with over 1 million advertisers and 1 million apps currently running on the AdMob mobile ad network.

51
3267
4 icon OkHttp

35% of apps from Malaysian publishers have OkHttp integrated. In total 2,257 apps. OkHttp is an open source project designed to be an efficient HTTP client. It's also easy to use. OkHttp’s request/response API is designed with fluent builders and immutability. It supports both synchronous blocking calls and async calls with callbacks.

35
2257
5 icon gson

33% of apps from Malaysian publishers have gson integrated. In total 2,117 apps. Gson is a Google-developed Java library that app developers can leverage to convert Java Objects into their JSON representation, and vice versa. It works with arbitrary Java objects, including pre-existing objects of which developers do not have the source-code.

33
2117
6 icon ZXing

32% of apps from Malaysian publishers have ZXing integrated. In total 2,013 apps. ZXing – also known as “zebra crossing” – is an open-source, multi-format barcode image processing library implemented in Java, with ports to other languages. It supports 1D product, 1D industrial, and 2D barcodes.

32
2013
7 icon Glide

31% of apps from Malaysian publishers have Glide integrated. In total 1,972 apps. Glide is an open source media management and image loading framework for Android that supports fetching, decoding, and displaying video stills, images, and animated GIFs. Glide includes a flexible API that developers can plug in to almost any network stack.

31
1972
8 icon Android Support Library V4

28% of apps from Malaysian publishers have Android Support Library V4 integrated. In total 1,752 apps. Android Support Library V4, developed by Google’s Android team, is a platform that helps app developers manage the release of new API versions. Rather than developing code to handle the provisioning of new features on earlier releases, developers can leverage Android Support Library V4 to provide that compatibility layer.

28
1752
9 icon Android Design Support Library

21% of apps from Malaysian publishers have Android Design Support Library integrated. In total 1,346 apps. Android Design Support Library, developed by Google’s Android team, provides app developers with an API to support adding material design components and patterns to their apps. The Design Support library helps app developers address various material design components and patterns, such as navigation drawers, floating action buttons, snackbars, and tabs.

21
1346
10 icon Cordova

21% of apps from Malaysian publishers have Cordova integrated. In total 1,345 apps. Cordova, also known as Apache Cordova, enables app publishers to build applications for mobile devices using CSS3, HTML5, and JavaScript, instead of relying on platform-specific APIs like those in Android, iOS, or Windows Phone. Cordova makes it possible to reuse code across platforms, support offline scenarios, and access native device APIs.

21
1345

What Are the Most Used Android App Permissions by Malaysian Publishers?

The following shows which android permissions are most frequently request by Malaysia app publishers. Use our App Market Explorer to filter the Google Play Store by apps with specific permissions.

sdks
1 Internet Access

android.permission.INTERNET makes it possible for app publishers to create network sockets and use custom network protocols within their apps. This permission is not required for internet connection however, as the mobile browser provides all apps with the ability to send data to the internet. 100% of the apps from Malaysian publishers use the Internet Access permission. Total 8,899 apps.

100
8899
2 Network Information Access

The android.permission.ACCESS_NETWORK_STATE permission can be leveraged by app developers to enable their apps to view information about network connections. This information includes such things as which networks exist and which already have connections. 100% of the apps from Malaysian publishers use the Network Information Access permission. Total 8,188 apps.

100
8188
3 Phone Sleep Mode Preventation

android.permission.WAKE_LOCK gives apps the ability to prevent the phone they are running on from going into sleep mode. This is good for apps, like YouTube, that get extended periods of engagement that do not necessarily require the user to touch the screen or otherwise interact physically with the device. 86% of the apps from Malaysian publishers use the Phone Sleep Mode Preventation permission. Total 6,741 apps.

86
6741
4 Write External Storage

android.permission.WRITE_EXTERNAL_STORAGE makes it possible for app developers to enable their apps to modify or delete the contents of users’ SD cards. 74% of the apps from Malaysian publishers use the Write External Storage permission. Total 5,829 apps.

74
5829
5 Push Notification

com.google.android.c2dm.permission.RECEIVE can be used within apps to allow them to accept cloud to device messages sent by the app’s service. It should be noted however, that using this service will incur data usage, and malicious apps could cause excess data usage. 67% of the apps from Malaysian publishers use the Push Notification permission. Total 5,241 apps.

67
5241
6 Read External Storage

The android.permission.READ_EXTERNAL_STORAGE permission allows app developers to enable their apps to read the contents of user SD cards. 57% of the apps from Malaysian publishers use the Read External Storage permission. Total 4,514 apps.

57
4514
7 Install Referrer

Apps often advertise other apps. By leveraging com.google.android.finsky.permission.BIND_GET_INSTALL_REFERRER_SERVICE apps can make sure that installs of other apps launched via their ads are properly attributed. 54% of the apps from Malaysian publishers use the Install Referrer permission. Total 4,285 apps.

54
4285
8 Vibration

android.permission.VIBRATE makes it possible for app builders to give their apps control over the vibrating function of the devices they are running on. 48% of the apps from Malaysian publishers use the Vibration permission. Total 3,778 apps.

48
3778
9 Start At Boot Time

android.permission.RECEIVE_BOOT_COMPLETED gives apps the ability to start themselves as soon as the system it is running on has finished booting. It should be noted, however, that this can often slow down the phone start time. In addition, it can slow down the device generally by enabling the app to run constantly. 47% of the apps from Malaysian publishers use the Start At Boot Time permission. Total 3,720 apps.

47
3720
10 Wifi Information Access

App publishers can leverage android.permission.ACCESS_WIFI_STATE to enable their app to view information about Wi-Fi networking. This includes whether Wi-Fi is enabled and the names of the connected Wi-Fi devices. 44% of the apps from Malaysian publishers use the Wifi Information Access permission. Total 3,492 apps.

44
3492

What Are the Top 10 Highest Ranked Apps in Malaysia?

The following shows the official Google Play apps top chart of Malaysia. 7% of the top apps in Malaysia are from Malaysian app publishers. See the full chart here.

What Are the Top 10 Apps in Malaysia's Grossing Top Chart?

The following shows the official Google Play Grossing top chart of Malaysia. There are no apps from Malaysian publishers. See the full chart here.

What Are the Top 10 Highest Ranked Social Apps in Malaysia?

The following shows the official Google Play social top chart of Malaysia. 7% of the top social apps in Malaysia are from Malaysian app publishers. See the full chart here.

What Are the Top 10 Highest Ranked News Apps in Malaysia?

The following shows the official Google Play news top chart of Malaysia. 40% of the top news apps in Malaysia are from Malaysian app publishers. See the full chart here.

What Are the Top 10 Highest Ranked Travel Apps in Malaysia?

The following shows the official Google Play travel top chart of Malaysia. 47% of the top travel apps in Malaysia are from Malaysian app publishers. See the full chart here.

What Are the Top 10 Highest Ranked Shopping Apps in Malaysia?

The following shows the official Google Play shopping top chart of Malaysia. 20% of the top shopping apps in Malaysia are from Malaysian app publishers. See the full chart here.

What Are the Top 10 Highest Ranked Lifestyle Apps in Malaysia?

The following shows the official Google Play lifestyle top chart of Malaysia. 40% of the top lifestyle apps in Malaysia are from Malaysian app publishers. See the full chart here.

What Are the Top 10 Highest Ranked Business Apps in Malaysia?

The following shows the official Google Play business top chart of Malaysia. 27% of the top business apps in Malaysia are from Malaysian app publishers. See the full chart here.