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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play
Last update: 23 Jan 2026 CET
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Top 20 Ad Mediation SDKs Used in Android Apps on Google Play

We at 42matters have identified the 20 most popular Ad Mediation SDKs leveraged by Android apps available on the Android app market.

Ad Mediation SDKs provide ad network management, ad campaign management, ad format management, and other ad mediation-related capabilities for mobile apps. Developers can use them to integrate ad mediation functionalities into apps that monetize with advertising.

This list is based on our analysis of the millions of mobile applications – and the 2,300+ SDKs they use – that constitute the vast inventory of the Google Play Store. The accompanying data provides readers with a glimpse into the rich mobile application insights generated by the 42matters technology. This data is also available via our APIs, file dumps, Explorer, and SDK Explorer.

The intended purpose of this article is to assist app builders in their search for the perfect Ad Mediation SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. This data collected by our technology may also serve as a useful tool for folks researching the wider mobile app market.

Among all apps utilizing ad mediation SDKs, 95.78% have integrated Google Ads AdMob Mediation Adapters. This accounts for 97.11% of app downloads within the ad mediation SDK category.

AdMob Mediation is a feature SDK that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. AdMob Mediation helps maximize your fill rate and increase your monetization by sending ad requests to multiple networks to ensure you find the best available network to serve ads.

Total Apps
560.33k
Google Play
App Share
95.78%
Google Play
Apps
404.14k
Games
156.19k
Total Downloads
863.01b
Google Play
Download Share
97.11%
Google Play
App Downloads
447.94b
Game Downloads
415.07b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapters.

Among all apps utilizing ad mediation SDKs, 19.58% have integrated AppLovin Mediation Adapters. This accounts for 47.99% of app downloads within the ad mediation SDK category.

AppLovin Mediation Adapters is a platform SDK used by app developers to connect multiple ad networks to their app. It serves as an ad network optimizer for developpers looking to increase their ad revenue.

Total Apps
114.57k
Google Play
App Share
19.58%
Google Play
Apps
54.22k
Games
60.36k
Total Downloads
426.52b
Google Play
Download Share
47.99%
Google Play
App Downloads
138.69b
Game Downloads
287.83b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapters.

Among all apps utilizing ad mediation SDKs, 14.56% have integrated ironSource Mediation Adapters. This accounts for 39.19% of app downloads within the ad mediation SDK category.

ironSource’s mediation platform SDK lets app developers manage their monetization strategies the way they want — whether it’s combining the traditional waterfall model with auto-optimization, managing direct deals and cross-promotion campaigns, or working with an in-app bidding environment.

Total Apps
85.20k
Google Play
App Share
14.56%
Google Play
Apps
31.74k
Games
53.46k
Total Downloads
348.30b
Google Play
Download Share
39.19%
Google Play
App Downloads
65.47b
Game Downloads
282.84b

Use the 42matters SDK Explorer to find all apps that use ironSource Mediation Adapters.

4th

Among all apps utilizing ad mediation SDKs, 12.42% have integrated Google Ads AdMob Mediation Adapter for Facebook. This accounts for 25.85% of app downloads within the ad mediation SDK category.

Total Apps
72.64k
Google Play
App Share
12.42%
Google Play
Apps
56.54k
Games
16.09k
Total Downloads
229.73b
Google Play
Download Share
25.85%
Google Play
App Downloads
135.54b
Game Downloads
94.19b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Facebook.

Among all apps utilizing ad mediation SDKs, 9.75% have integrated InMobi Mobile Ads. This accounts for 31.31% of app downloads within the ad mediation SDK category.

InMobi is the world’s leading Marketing Cloud SDK. It drives real connections between brands and consumers leveraging mobile intelligence and technology platforms.

Total Apps
57.06k
Google Play
App Share
9.75%
Google Play
Apps
22.67k
Games
34.40k
Total Downloads
278.27b
Google Play
Download Share
31.31%
Google Play
App Downloads
82.79b
Game Downloads
195.48b

Use the 42matters SDK Explorer to find all apps that use InMobi Mobile Ads.

Among all apps utilizing ad mediation SDKs, 8.13% have integrated DT Exchange by Digital Turbine. This accounts for 28.66% of app downloads within the ad mediation SDK category.

DT Exchange is a programmatic monetization solution connecting publishers to over 180 top global demand sources representing the world's top brand and user-acquisition buyers. DT Exchange is also known as Fyber Marketplace, or InnerActive.

Total Apps
47.55k
Google Play
App Share
8.13%
Google Play
Apps
15.16k
Games
32.40k
Total Downloads
254.73b
Google Play
Download Share
28.66%
Google Play
App Downloads
49.13b
Game Downloads
205.60b

Use the 42matters SDK Explorer to find all apps that use DT Exchange by Digital Turbine.

Among all apps utilizing ad mediation SDKs, 7.61% have integrated AppLovin Mediation Adapter for AdMob. This accounts for 24.20% of app downloads within the ad mediation SDK category.

Total Apps
44.49k
Google Play
App Share
7.61%
Google Play
Apps
14.56k
Games
29.93k
Total Downloads
215.04b
Google Play
Download Share
24.20%
Google Play
App Downloads
51.59b
Game Downloads
163.46b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for AdMob.

Among all apps utilizing ad mediation SDKs, 7.45% have integrated AppLovin Mediation Adapter for Facebook. This accounts for 22.75% of app downloads within the ad mediation SDK category.

Total Apps
43.58k
Google Play
App Share
7.45%
Google Play
Apps
16.20k
Games
27.38k
Total Downloads
202.16b
Google Play
Download Share
22.75%
Google Play
App Downloads
44.42b
Game Downloads
157.75b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Facebook.

Among all apps utilizing ad mediation SDKs, 6.79% have integrated AppLovin Mediation Adapter for Unity Ads. This accounts for 21.41% of app downloads within the ad mediation SDK category.

Total Apps
39.70k
Google Play
App Share
6.79%
Google Play
Apps
8.90k
Games
30.79k
Total Downloads
190.30b
Google Play
Download Share
21.41%
Google Play
App Downloads
28.71b
Game Downloads
161.58b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Unity Ads.

10th

Among all apps utilizing ad mediation SDKs, 6.39% have integrated Google Ads AdMob Mediation Adapter for AppLovin. This accounts for 16.74% of app downloads within the ad mediation SDK category.

Total Apps
37.40k
Google Play
App Share
6.39%
Google Play
Apps
23.91k
Games
13.49k
Total Downloads
148.81b
Google Play
Download Share
16.74%
Google Play
App Downloads
69.34b
Game Downloads
79.47b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for AppLovin.

Among all apps utilizing ad mediation SDKs, 6.37% have integrated Chartboost. This accounts for 15.89% of app downloads within the ad mediation SDK category.

Chartboost is a leading in-app programmatic advertising and monetization platform SDK. Chartboost empowers developers to earn high CPMs while connecting marketers to highly engaged audiences through immersive ad experiences.

Total Apps
37.27k
Google Play
App Share
6.37%
Google Play
Apps
14.27k
Games
23.00k
Total Downloads
141.25b
Google Play
Download Share
15.89%
Google Play
App Downloads
23.74b
Game Downloads
117.50b

Use the 42matters SDK Explorer to find all apps that use Chartboost.

12th

Among all apps utilizing ad mediation SDKs, 6.00% have integrated AppLovin Mediation Adapter for Mintegral. This accounts for 20.37% of app downloads within the ad mediation SDK category.

Total Apps
35.13k
Google Play
App Share
6.00%
Google Play
Apps
6.92k
Games
28.21k
Total Downloads
181.01b
Google Play
Download Share
20.37%
Google Play
App Downloads
28.95b
Game Downloads
152.06b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Mintegral.

13th

Among all apps utilizing ad mediation SDKs, 5.73% have integrated AppLovin Mediation Adapter for IronSource. This accounts for 19.29% of app downloads within the ad mediation SDK category.

Total Apps
33.54k
Google Play
App Share
5.73%
Google Play
Apps
8.53k
Games
25.01k
Total Downloads
171.40b
Google Play
Download Share
19.29%
Google Play
App Downloads
22.13b
Game Downloads
149.27b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for IronSource.

14th

Among all apps utilizing ad mediation SDKs, 5.67% have integrated AppLovin Mediation Adapter for Liftoff Vungle. This accounts for 20.73% of app downloads within the ad mediation SDK category.

Total Apps
33.16k
Google Play
App Share
5.67%
Google Play
Apps
7.13k
Games
26.04k
Total Downloads
184.19b
Google Play
Download Share
20.73%
Google Play
App Downloads
33.59b
Game Downloads
150.59b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for Liftoff Vungle.

15th

Among all apps utilizing ad mediation SDKs, 5.36% have integrated Google Ads AdMob Mediation Adapter for Unity Ads. This accounts for 15.16% of app downloads within the ad mediation SDK category.

Total Apps
31.35k
Google Play
App Share
5.36%
Google Play
Apps
15.62k
Games
15.73k
Total Downloads
134.71b
Google Play
Download Share
15.16%
Google Play
App Downloads
39.25b
Game Downloads
95.46b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Unity Ads.

16th

Among all apps utilizing ad mediation SDKs, 4.82% have integrated Google Ads AdMob Mediation Adapter for Pangle. This accounts for 14.01% of app downloads within the ad mediation SDK category.

Total Apps
28.17k
Google Play
App Share
4.82%
Google Play
Apps
19.85k
Games
8.32k
Total Downloads
124.48b
Google Play
Download Share
14.01%
Google Play
App Downloads
70.24b
Game Downloads
54.24b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Pangle.

Among all apps utilizing ad mediation SDKs, 4.79% have integrated Monetization.com. This accounts for 12.45% of app downloads within the ad mediation SDK category.

Total Apps
28.01k
Google Play
App Share
4.79%
Google Play
Apps
10.81k
Games
17.20k
Total Downloads
110.68b
Google Play
Download Share
12.45%
Google Play
App Downloads
31.83b
Game Downloads
78.85b

Use the 42matters SDK Explorer to find all apps that use Monetization.com.

18th

Google Ads AdMob Mediation Adapter for Liftoff Vungle

Check “Google Ads AdMob Mediation Adapter for Liftoff Vungle” SDK Insights

Among all apps utilizing ad mediation SDKs, 4.60% have integrated Google Ads AdMob Mediation Adapter for Liftoff Vungle. This accounts for 15.98% of app downloads within the ad mediation SDK category.

Total Apps
26.91k
Google Play
App Share
4.60%
Google Play
Apps
16.32k
Games
10.58k
Total Downloads
141.99b
Google Play
Download Share
15.98%
Google Play
App Downloads
63.79b
Game Downloads
78.20b

Use the 42matters SDK Explorer to find all apps that use Google Ads AdMob Mediation Adapter for Liftoff Vungle.

Among all apps utilizing ad mediation SDKs, 4.48% have integrated AppLovin Mediation Adapter for inMobi. This accounts for 17.00% of app downloads within the ad mediation SDK category.

Total Apps
26.21k
Google Play
App Share
4.48%
Google Play
Apps
6.00k
Games
20.21k
Total Downloads
151.06b
Google Play
Download Share
17.00%
Google Play
App Downloads
25.84b
Game Downloads
125.22b

Use the 42matters SDK Explorer to find all apps that use AppLovin Mediation Adapter for inMobi.

20th

Among all apps utilizing ad mediation SDKs, 3.92% have integrated IronSource Mediation Adapter for Unity Ads. This accounts for 12.76% of app downloads within the ad mediation SDK category.

Total Apps
22.92k
Google Play
App Share
3.92%
Google Play
Apps
6.16k
Games
16.76k
Total Downloads
113.40b
Google Play
Download Share
12.76%
Google Play
App Downloads
12.79b
Game Downloads
100.61b

Use the 42matters SDK Explorer to find all apps that use IronSource Mediation Adapter for Unity Ads.

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Frequently Asked Questions (FAQs)

How does 42matters collect this data?'

We’ve developed a number of machine learning algorithms that scan millions of mobile and connected TV (CTV) applications on a regular basis. In addition, we collect ground truth app performance intelligence and use this data to build statistical models that estimate the performance of apps for which we do not have ground truth data.

What SDK data does 42matters collect?'

We track over 2,300 of the most popular SDKs integrated in iOS and Android apps. We collect a variety of SDK insights (title, platform, ID, category, and developer website); performance metrics (the number of apps that have installed each SDK, installation and removal trends, and app downloads); market share statistics (including market share per app category); and more!

How can I access 42matters’ SDK data?'

The most direct way is to use our SDK Explorer, which is a visual, web-based research platform that enables you to peruse all 2,300+ SDKs that we track. It’s great for market research, lead generation, competitor analysis, etc. However, more technically-inclined folks might prefer our APIs and File Dumps, which enable you to query info for specific apps or SDKs. You can also use our other research platform (the Explorer) to view integrated SDKs by app.

Can I use 42matters’ solutions to generate app publisher leads?'

Absolutely! We actually wrote about this on our blog. We focused on ad network SDKs, but the examples are applicable to most SDK types. To summarize, you can use the Explorer’s advanced filtering capabilities to home in on best-fit app publishers, leverage the SDK Explorer to see which apps use your competitors’ SDKs, and use our APIs and file dumps to build custom lead generation processes.

What data does 42matters provide on mobile apps?'

A ton! We track 17+ million apps across Google Play, the Apple App Store, Amazon Appstore, Tencent Appstore, and Huawei AppGallery. Our solutions provide access to app details (developer insights, metadata, ASO keywords, contact information, etc.); performance metrics (downloads, MAUs, ratings, reviews, top chart rankings, etc.); technical insights (integrated SDKs, permissions, required capabilities, etc.); content details (categories, genres, IAB categories, content ratings, etc.); compliance information (app-ads.txt, privacy policies, store status, etc.) and much, much more!

Can I use 42matters’ solutions to find SDKs for my app?'

Definitely. The SDK Explorer enables you to sort SDKs by category, identify similar SDKs, analyze SDK reliability, and more. In addition, you can use the Explorer to monitor your competitors, including which SDKs they add and remove, their current tech stacks, and SDK changelogs. This means you use our solutions not only to find the right SDK for a particular purpose, but also which SDKs you might need to keep up with your rivals.