REPORT: The State of Roku TV Apps 2023

Download our latest report: “The State of Roku TV Apps 2023 Report”!

Roku has long dominated the connected TV (CTV) and over-the-top (OTT) media market. Not only does it offer more variety than competitors like Fire TV and Apple TV, it also continues to grow at an impressive clip. Indeed, between January 2022 and January 2023, Roku’s app inventory grew by 20.3%, climbing from 27,037 apps to 32,512.

So, as the CTV market continues to grow, we wanted to analyze the state of the Roku Channel Store. In our latest report, titled “The State of Roku TV Apps 2023 Report,” we look at a number of trends emerging on the platform.

In particular, we looked at:

  • Roku’s Year-Over-Year (YOY) Growth
  • The Top Roku Apps
  • The Most Prolific Roku Publishers
  • The Top Roku Categories and IAB Categories
  • The Number of Roku Apps Available by Country
  • The Top Ad-Supported and Paid Roku Apps
  • The Top Roku Apps by Language
  • The Top Roku Apps for Adults

To read the report, fill out the form below!

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These tools, which you can try free for 14-days, offer a comprehensive look at app market trends and statistics. This includes in-depth, visual insights into downloads, categories, top charts, rating and review analyses, and more. This data can be downloaded as a CSV file and leveraged however you like — in your own algorithms, analyses, products, studies, etc.

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