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NEW: App-ads.txt for LG and Samsung Connected TV (CTV) Apps

NEW: App-ads.txt for LG and Samsung Connected TV (CTV) Apps

We’ve added LG and Samsung connected TV (CTV) apps App-Ads.txt file dump. Now, with 42matters, you’ll have access to app-ads.txt insights for all CTV apps available on the LG Content Store and Samsung Smart TV Apps.

A few weeks back we launched two new file dumps for CTV apps: File Dump for LG TV Apps and File Dump for Samsung TV Apps. Today, we’re thrilled to announce that we’ve expanded our LG TV and Samsung TV solutions. Indeed, our File Dump of App-Ads.txt for Mobile Apps now includes insights for all CTV apps available on the LG Content Store and Samsung Smart TV Apps feature.

In this article, we’ll briefly introduce you to our enhanced app-ads.txt file dumps by addressing the following:

  1. What Is App-ads.txt and Why Is It Useful? 
  2. How to Access App-ads.txt Data for LG and Samsung CTV Apps
  3. More CTV and App-ads.txt Insights From 42matters

With that, let’s get started!

What Is App-ads.txt and Why Is It Useful? 

App-ads.txt was developed by the Interactive Advertising Bureau (IAB) to help organizations involved in mobile advertising increase ad revenue and fight ad fraud. It enables demand-side platforms (DSPs) to acquire ad space from authorized suppliers by allowing app publishers to declare which companies are authorized to sell their ad inventory.

Here’s how it works. App-ads.txt is a text file that lists all ad sources authorized to sell an app’s inventory. App publishers place this text file on their website so DSPs that bid on app inventory can be certain that the ad sources they work with are authorized to sell an app’s inventory.

To make their app-ads.txt scanning processes more efficient, DSPs can also use third-party solutions to view aggregated app-ads.txt data. For example, at 42matters, we provide app-ads.txt insights for 15+ million published and unpublished apps via our app-ads.txt API, app-ads.txt file dump, and the 42matters Explorer platform.

How to Access App-ads.txt Data for LG and Samsung CTV Apps

As we noted at the outset, we now offer app-ads.txt insights for all CTV apps available on the LG Content Store and Samsung Smart TV Apps. This information is available via our File Dump of App-Ads.txt for Mobile Apps.

If you’re not already familiar with this solution, don’t worry — getting started is easy. To download a free sample of our app-ads.txt file dump for LG and Samsung CTV apps, click on the links below (please note, when you click on the links, a sample dump will immediately begin downloading on your device):

  1. Download App-Ads.txt LGTV Dump Sample
  2. Download App-Ads.txt Samsung Dump Sample

To see schema for both data dumps, visit our website. Here, at the bottom of the page, you’ll find a full rundown of the information provided by our app-ads.txt file dump for both LG and Samsung CTV apps.

More App-ads.txt Insights From 42matters

Now, before we sign off, we wanted to mention that our File Dump of App-Ads.txt for Mobile Apps is not limited to LG and Samsung CTV apps. It includes insight into apps available on a variety of app stores.

If you’re curious about other CTV app stores, for instance, you can use it to for:

Or, if you’re interested in mobile apps and games more broadly, it can provide insight into:

Get Started With 42matters!

At 42matters, we provide app insights, data, and analytics via a host of useful APIs, file dumps, the 42matters Explorer, and the 42matters SDK Explorer.

These tools, which you can try free for 14-days, offer a comprehensive look at app market trends and statistics. This includes in-depth, visual insights into downloads, categories, top charts, rating and review analyses, and more. This data can be downloaded as a CSV file and leveraged however you like — in your own algorithms, analyses, products, studies, etc.

If you would like to learn more about our recent updates, or any other mobile app analytics from 42matters, schedule a free demo with one of our experts!