5 Ways Mobile Attribution Platforms Can Get Better Leads10 min read

Lead generation tips for mobile attribution platforms. How attribution SDK developers can use app, SDK, and app-ads.txt data to get better leads.

12 Revenue Protection Tips for Supply-Side Platforms (SSPs)5 min read

Revenue protection tips for supply-side platforms. How SSPs can use app data for inventory management, churn reduction, sales optimization, and more.

SDKsSDK Explorer

SDK Badge Interview: Kochava Wins the Category Leader Badge8 min read

An interview with attribution and analytics company Kochava. Kochava recently won our Category Leader Badge, recognizing it as a top Attribution SDK.

3 Ways SSPs Can Protect Revenue Via Competitive Intelligence10 min read

Revenue protection tips for mobile and CTV supply-side platforms. How SSPs can use app, SDK, and app-ads.txt data to monitor the competitive landscape.

NEW: Roku Downloads, Revised UI for App and SDK Alerts3 min read

Introducing Roku app download estimates! The Explorer is the first platform of its kind to offer download insights for connected TV (CTV) apps.

3 Ways SSPs Can Protect Revenue by Optimizing Sales9 min read

Revenue protection tips for mobile and CTV supply-side platforms. How SSPs can use app, SDK, and app-ads.txt data to optimize the sales process.

SDKsSDK Explorer

Top SDK Awards April 2024: See If Your SDK Won!5 min read

Announcing SDK badge winners for the second quarter of 2024! We’ve awarded the top mobile SDKs across 32 SDK categories. See if your SDK won!

How SSPs Can Protect Revenue by Combating Churn8 min read

Revenue protection tips for mobile and CTV supply-side platforms. How SSPs can use app, SDK, and app-ads.txt data to combat customer churn.

How SSPs Can Protect Revenue via Inventory Management7 min read

Revenue protection tips for mobile & CTV supply-side platforms. How SSPs can use app, SDK, & app-ads.txt data to improve inventory management.

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