Use Cases

Unity Technologies IPO: Android and iOS App Statistics

Unity Technologies IPO: Android and iOS App Statistics

Key takeaways: Unity Technologies priced its initial public offering above range at $52 a share, giving the company a $13.7 billion valuation. Their SDK Unity3D can be found on 243,222 Android apps and 112,013 iOS apps. Their SDK Unity...- read more »

Mintegral Controversy: Which Apps Use the Mintegral SDK?

Mintegral Controversy: Which Apps Use the Mintegral SDK?

The United States and China are engaged in a budding “Tech Cold War.” While 5G, Huawei, and TikTok dominated the early rounds, the latest controversy comes courtesy of Mintegral, a Chinese ad network accused by the US/UK-based security...- read more »

How to Get App Download Statistics

How to Get App Download Statistics

Is there a way to get app download statistics?   Yes! Services like 42matters that specialize in mobile app data and app store analytics can provide a variety of actionable download insights. These include estimates for total downloads and...- read more »

What Are Mobile App Analytics and Why Do They Matter?

What Are Mobile App Analytics and Why Do They Matter?

Mobile app analytics refers to the systematic analysis of data collected from mobile apps and the broader mobile app economy. While mobile app analytics can be used for anything from market research to competitor analysis, it is most commonly...- read more »

The Top Chinese Apps in India in 2020

The Top Chinese Apps in India in 2020

The Top Chinese Apps in India in 2020   As of July 9th, 2020, there were 14,786 Android apps and 3,149 iOS apps available in India that were developed in China. Of these, there were 5,500 games on Google Play and 1,568 games on the Apple App...- read more »

Financial App Market Research: 12 Ways 42matters Can Help

Financial App Market Research: 12 Ways 42matters Can Help

Now, this may come as a shock, but we here at 42matters are quite interested in the financial sector. We know; a Swiss company interested in banking and finance — quelle surprise! But we actually approach the industry from a different angle...- read more »

Facebook Messenger Rooms Enters Video Conferencing Market

Facebook Messenger Rooms Enters Video Conferencing Market

Three weeks ago, Mark Zuckerberg, CEO of Facebook, revealed Messenger Rooms, the Social Media giant’s response to video conferencing platforms like Microsoft Teams and Zoom. This new product will enable users to create virtual “Rooms&...- read more »

Coronavirus App Download Statistics: Microsoft Teams Thrives

Coronavirus App Download Statistics: Microsoft Teams Thrives

On March 11th, 2020, the World Health Organization officially labeled the outbreak of the novel coronavirus a pandemic. In response, governments across the globe have issued a variety of edicts aimed at attenuating the spread of the disease. However...- read more »

10 Ways Ad Networks Use 42matters App Data to Improve Ad Performance

10 Ways Ad Networks Use 42matters App Data to Improve Ad Performance

Advertising is a critical source of revenue for mobile app publishers. Indeed, businesses built on mobile apps often live and die by the quality of the advertisements their apps serve up. Consequently, ad networks that compete to provide these ads...- read more »

3 Ways Ad Networks Use 42matters to Generate Leads

3 Ways Ad Networks Use 42matters to Generate Leads

Mobile advertising is increasingly one of the hottest markets in the ad industry. In 2018, it was estimated that mobile ad spend globally would hit the $230 billion mark, with an estimated growth rate of more than 20%. In reality, it surpassed even...- read more »