The OG App: Does Anyone Actually Miss the ‘Old Instagram’?4 min read

‘The OG App,’ an Instagram client promising an ad-free and suggestion-free feed has been removed from app stores. We dig into the numbers.

Use CasesExplorer

UXCam Supercharges the Lead Lifecycle with 42matters5 min read

UXCam uses 42matters’ app intelligence to facilitate the lead lifecycle, gain competitor insights, launch informed ABM campaigns, and more.


Give These YouTube Developers a Raise2 min read

This week, an eagle-eyed member of the 42matters sales team brought it to our attention that YouTube’s iOS app development team has not only explored the edges of the known universe and repaired the space-time continuum, but has also managed to upload even moar cat videos to the platform.

3 Ways Ad Networks Can Use 42matters to Generate Leads6 min read

Ad networks can leverage 42matters’ App Intelligence solutions to generate leads in a variety of ways. In this article, we walk you through three of the most common techniques.

Lead Generation: Get Targeted App Developer Leads6 min read

The 42matters Explorer is a powerful lead generation tool for the mobile app and game market. It offers insight into 16.3+ million published and unpublished iOS and Android apps, including data and contact information for 1.7 million publishers.

NEW: Google Play App Monthly Active Users (MAU) History API3 min read

We’ve launched a brand new API! With the Google Play App Monthly Active Users History API you can view historical MAU trends for all published and unpublished Android apps available on Google Play.

Mobile App and App Market Research Strategies9 min read

We’ve written about the best market research strategies and tools for mobile apps and the mobile app market.

Circumventing Censorship: VPN Apps Soar in Russia8 min read

Following a wave of global sanctions, corporate boycotts, and draconian censorship laws, a “Digital Iron Curtain” appears to be descending across Russia. To circumvent these restrictions, many Russians have turned to VPN apps like Secure VPN, VPN Proxy Master, Turbo VPN, and Psiphon.

NEW: Sellers.json File Dumps3 min read

Over the past few weeks, we’ve added a number of new features and functionalities to our products. We expanded our connected TV (CTV) file dumps with data from Google TV, added monthly active users (MAU) to the 42matters Explorer, and now we’ve launched a brand new file dump for sellers.json files!

The Fastest Growing NFT Apps14 min read

This article is not meant to be interpreted as investment advice. Cryptocurrencies and non-fungible tokens (NFT) can be extremely volatile and one invests in them at their own risk. Non-fungible tokens (NFT) are taking the crypto world by storm. In this article, we introduce you to the world of NFTs. We also reveal the fastest growing NFT apps on Google Play, leveraging our mobile app intelligence solutions to identify the most popular crypto exchange apps, crypto wallet apps, mobile NFT market

The Top Mobile NFT Marketplaces in 20228 min read

Non-fungible tokens (NFT) are taking the crypto world by storm and mobile NFT marketplaces like Binance, OpenSea, and NinjaFT are rocketing up Android’s global top charts. In this article, we use our app intelligence solutions to analyze the performances of three of the top mobile NFT Marketplaces in 2022. Here’s what we’ll cover (click the links below to jump to the relevant sections): 1. The Top Mobile NFT Marketplaces in 2022 2. Analysis of the Top Mobile NFT Marketplaces in 2022 1. Globa

SDK Intelligence: What It Is and How to Get It7 min read

SDK intelligence refers to data about mobile software development kits (SDK) and the broader SDK landscape. In this blog post, we go over the following (click the links below to jump to the relevant sections): * What Is SDK Intelligence? * How to Find SDK Intelligence for Any iOS or Android App * Access iOS and Android SDK Intelligence With the 42matters SDK Explorer * SDK Metadata * The Top Apps That Integrate Each SDK * SDK Market Share by Ca

NEW: Monthly Active Users (MAU) for Android Apps4 min read

You can now use the 42matters Explorer [] to view monthly active users — or MAU — for all published and unpublished Android apps available on Google Play. Happy New Year, everyone! 2021 was a big year at 42matters. We launched the App Watchlist [] for easy app benchmarking, the SDK Explorer [] for comprehensive SDK and SDK market insights, and an assortment of new APIs, file dumps, and other app market intellig


Updated Launchpad and Explorer User Interface (UI)5 min read

We’ve made some improvements! First, we gave the 42matters Launchpad a facelift, adding a number of new features and capabilities. We also updated the Explorer’s user interface (UI), making it way faster while also making it easier for users to find and apply filters. This article will cover: * Launchpad Redesign * Updated Explorer UI Launchpad Redesign We’ve had a busy year. We’ve launched numerous new APIs, expanded the app intelligence capabilities of the Explorer, began tracking

​​How to Get App Insights for App Analysis11 min read

One of the most common questions that we receive at 42matters is whether it’s possible to get app insights for app analysis. The answer, of course, is yes!

Flexible Access to 42matters'
App Intelligence Data

Flexible Access to 42matters' App Intelligence Data


Visually explore app intelligence for any iOS or Android app.

App Watchlist

App Watchlist

Track and benchmark any iOS or Android apps on a single, unified dashboard.



Programmatic access to mobile and CTV app intelligence.

File Dumps

File Dumps

Download the latest app data and statistics and ingest them into your own system for further analysis.

Get Started Today!

The best businesses need the highest-quality app intelligence!