The latest intelligence from the world of mobile and connected TV (CTV) apps.

Reddit Resilience: Strong Performance Amid Controversy2 min read

Despite recent controversies, Reddit’s mobile apps are performing well, with strong downloads and upward-trending monthly active users (MAUs).

New Data Reveals Mastodon's Declining Monthly Active Users3 min read

Mastodon on the decline? As Twitter battles it out with Meta’s white-hot Threads, the federated social networking service sees declining usage.

REPORT: The State of the Mobile SDK Market 20231 min read

In The State of the Mobile SDK Market 2023 Report, we analyze the top iOS and Android SDKs, their top markets, the most competitive categories, and more.

REPORT: The State of Roku TV Apps 20231 min read

In The State of Roku TV Apps 2023, we analyze the annual growth of the Roku Channel Store. We look at the top apps, categories, publishers, and more.

NEW: The Roku Top Charts Explorer4 min read

We’ve added the Roku Channel Store to the 42matters Top Charts Explorer! Filter Roku app rankings by country, date, and category.

SDK Explorer

SDK Explorer Updates: Categories, Sorting, Alerts, and Historical Data4 min read

New SDK Explorer features! Access more granular SDK categories, sort SDKs by installations and store availability, set SDK Alerts, and get historical data.

NEW: App Query and SDK Alerts on the 42matters Explorer6 min read

We’re adding a new feature to both the 42matters Explorer and SDK Explorer! With ‘Alerts’ you’ll be able to set up automatic email notifications with updates on specified app queries or SDKs. Alerts are particularly great for mobile app developers, SDK developers, and ad networks. They enable these businesses to spot important changes to apps of interest (for example: newly added or removed SDKs, updates to required permissions, developer updates, etc.), identify new competitors, and generate

CTVAd TechExplorer

NEW: Explore the Roku Channel Store with 42matters8 min read

The 42matters Explorer now supports the Roku Channel Store! Research the connected TV (CTV) market, generate CTV leads, and enhance CTV ad targeting.

How to Get Mobile SDK Data Programmatically4 min read

Learn how to get mobile SDK data programmatically with 42matters. Access SDK intelligence for 2,400+ iOS and Android SDKs integrated in millions of apps.

Import App Developer Leads from 42matters Into HubSpot4 min read

Learn how to import mobile and connected TV (CTV) app data from the 42matters Explorer into HubSpot. Generate and enrich leads with 42matters!

NEW: Gender and Age Demographic Filters for Google Play Apps2 min read

Demographic filters for Android apps available on Google Play. Use the 42matters Explorer to break down an app's user base by gender and age.

NEW: IAB Categories File Dumps Now Support Content Taxonomy 3.03 min read

We’ve extended our IAB Categories file dumps. Now they support the Interactive Advertising Bureau’s Content Taxonomy 3.0! Here’s how Ad Networks benefit.

‘Too Hot to Handle’ is the Top Netflix Game3 min read

We checked in on the top Netflix games on Google Play and the Apple App Store, including Valiant Hearts, SpongeBob, and Too Hot...

File DumpsASO

NEW: App Store Optimization (ASO) File Dumps from 42matters2 min read

Get app store optimization (ASO) file dumps from 42matters! You’ll be able to access all our ASO keyword stats and insights via a single file dump.

Oscars: ABC Streaming App Surges Into the App Store’s Top 33 min read

The ABC streaming app rose to the top 3 on the App Store charts during the Oscars. Fans used it to stream the event and catch missed moments.

Flexible Access to 42matters'
App Intelligence Data

Flexible Access to 42matters' App Intelligence Data
Explorer

Explorer

Visually explore app intelligence for any iOS, Android, or Roku app.

API

API

Programmatic access to mobile and CTV app intelligence.

File Dumps

File Dumps

Download the latest app data and statistics and ingest them into your own system for further analysis.

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