The latest intelligence from the world of mobile and connected TV (CTV) apps.

Top SDK Awards 2023: Top App Monetization & Advertising SDKs5 min read

Introducing 42matters’ SDK Badges! 42matters awards the top mobile SDKs for app monetization and advertising integrated in OS and Android apps.

NEW: Total iOS Downloads, Total Downloads by Country, etc.3 min read

We’ve added new features! Total iOS downloads, total downloads by country, iOS Lookup API downloads, iOS Advanced Query API downloads_gte & downloads_lte.

NEW: SDK Performance and Installation Badges from 42matters3 min read

Introducing SDK Performance and Installation Badges from 42matters. Share them on GitHub, LinkedIn, webpages, and other digital and physical marketing content.

Let’s Discuss AdTech SDK Intelligence at DMEXCO 2023!5 min read

We’ll be at DMEXCO 2023! If you’re attending, we’d love to talk to you about AdTech and the leading Ad Network, Ad Mediation, and Attribution SDKs.

SDK ExplorerEvents

The Top SDK Developers to Meet at DMEXCO 20234 min read

DMEXCO will host top SDK developers like Braze, JW Player, & mParticle. Read the article for the list of iOS & Android SDK publishers heading to DMEXCO 2023.

Top Mobile App Analytics Tools and SDKs13 min read

We’ve analyzed the most popular mobile app analytics SDKs on the market, including Amplitude, Flurry, Mixpanel, GameAnalytics, CleverTap, and UXCam.


Let’s Discuss Connected TV (CTV) App Intelligence at DMEXCO 2023!6 min read

We’ll be attending DMEXCO 2023 in Cologne, Germany. If you’re attending, we’d love to talk to you about the value of connected TV and CTV app intelligence.

The Top Ad Networks to Meet at DMEXCO 20235 min read

DMEXCO will host top ad networks like Meta,, Criteo, Tappx, etc. Read the article for the list of demand-side SDKs heading to DMEXCO 2023.

Top Streaming Apps Sept 2023: The Rise of Ad-Supported Streaming6 min read

Ad-supported streaming platforms like Plex and Amazon’s FreeVee continue to grow. Peacock gears up for Big Ten football. Netflix continues to lead.


We’re Going to DMEXCO 2023: Meet the 42matters Team!3 min read

42matters is heading to Digital Marketing Exposition & Conference (DMEXCO) in Cologne, Germany. Be sure to set up a meeting with our team!

Top App Monetization SDKs August 2023: AppLovin Wins Big5 min read

Top app monetization SDKs August 2023: Stats, trends, insights for the top Ad Network SDKs, Ad Mediation SDKs, Attribution SDKs, and Payment and Commerce SDKs.

CTVAd Tech

Top CTV App Stores August 2023: Fire TV Growth Plummets5 min read

Top CTV app stores in August 2023. Fire TV plummeted in August, while Roku lagged in terms of new publisher growth. Learn more about Apple TV & Google TV.

CTVAd Tech

What Is a Set Top Box: Set Top Box Advertising and More16 min read

What is a set top box? What is set top box advertising? How STBs fit into the connected TV (CTV) landscape and how they can be used to host CTV ads.

BNPL Trends: Klarna Falling, Afterpay Rising5 min read

The top BNPL apps in the United States in 2023: 1. Affirm 2. Klarna 3. Afterpay 4. Zip 5. Sezzle. Using download trends we found the most popular BNPL apps.

Top SDKs for Mobile Games August 2023: Unity3D and FMOD3 min read

Top game SDKs and game engine SDKs August 2023: Unity3D, FMOD, GameAnalytics, Cocos2D-X, etc. Stats and trends for the top SDKs for mobile games.

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Flexible Access to 42matters' App Intelligence Data


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App Watchlist

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