NEW: Tracking iOS App Store Privacy Data10 min read

We’ve added insight into Apple Privacy features like App Privacy Details and App Tracking Transparency to the 42matters Explorer, Advanced Query API, and File Dump for iOS Apps. Few topics are as hotly debated as digital privacy — and for good reason. While advancements in mobile technologies have made life easier in countless ways, they’ve also significantly extended the personal sphere over which one can reasonably claim a right to privacy. As such, discussions about how best to balance the b

New: iOS-Related Product Upgrades4 min read

We’ve added a whole bunch of new iOS-related product upgrades. These include access to country-specific app rating counts, privacy policy URLs, data privacy labels, high-resolution screenshot URLs, similar apps, and iOS app subtitles. Since the beginning of 2021, we’ve been hard at work improving our various products and solutions. Just last week, for instance, we announced that our app-ads.txt file dump now includes intelligence on LG and Samsung connected TV (CTV) apps [https://42matters.com/

APICTVFile Dumps

NEW: App-ads.txt for LG and Samsung Connected TV (CTV) Apps4 min read

We’ve added LG and Samsung connected TV (CTV) apps App-Ads.txt file dump. Now, with 42matters, you’ll have access to app-ads.txt insights for all CTV apps available on the LG Content Store and Samsung Smart TV Apps. A few weeks back we launched two new file dumps [https://bit.ly/3GEYk7w] for CTV apps: File Dump for LG TV Apps and File Dump for Samsung TV Apps. Today, we’re thrilled to announce that we’ve expanded our LG TV and Samsung TV solutions. Indeed, our File Dump of App-Ads.txt for Mobil

File DumpsCTV

NEW: Connected TV App File Dumps for LG TV and Samsung TV3 min read

We’ve developed two new connected TV (CTV) file dumps. Now, with 42matters, you’ll have access to app intelligence for both LG TV and Samsung TV apps. If you haven’t noticed, we’ve been hard at work here at 42matters. This past Tuesday, for instance, we announced the arrival of the 42matters SDK Explorer [https://bit.ly/3gxig1h], the latest in a string of new products and features dating back to early January. But we’re just getting started! Indeed, today, it’s our pleasure to announce the a

File DumpsCTV

The State of Connected TV (CTV) App Stores 2020-202118 min read

Over the last 10-15 years, the rise of digital streaming and connected TV has caused a seismic realignment in the entertainment industry. Services like YouTube, Hulu, Netflix, Disney+, Roku, and others, have dramatically changed the way consumers interact with television. Indeed, people are abandoning traditional cable providers in ever-growing numbers. According to the market research firm eMarketer, the US satellite and telecom TV industry is on track to lose over 6 million subscribers [htt

What is Mobile Application Management (MAM)?24 min read

Mobile Application Management (MAM) Key Takeaways: * MAM refers to the management of the security, governance, and distribution of mobile apps, typically within an enterprise. * MAM differs from mobile device management (MDM), which focuses on establishing enterprise security policies at the device level. * MAM enables businesses to secure against a wide range of potential attack vectors and risks, without inhibiting employee productivity or satisfaction. * 42matters can help impro

File Dumps

App-Ads.txt Aggregated CSV Files with 42matters6 min read

The IAB app-ads.txt standard is a critical step for combating mobile, in-app advertising fraud and building trust in the advertising industry more broadly. 42matters is now offering a way to efficiently implement the standard at scale. How to Scale the app-ads.txtStandard with 42matters This year, the Interactive Advertising Bureau [https://iabtechlab.com/] (IAB) released specifications for the app-ads.txt standard, an extension of the ads.txt specific for the mobile ecosystem. The IAB’s goa

File Dumps

How to open the 42matters sample file dumps with Excel2 min read

42matters provides app information and insights via an up-to-date, complete and consistent file feed, optimized for large-data ingestion. In this tutorial we are going to show you how to get started with thesample android app metadata enterprise dumps [https://42matters.com/docs/app-market-data/file-dump/android-app-details]. The structure and format is the same as the official file dumps and can be easily reused. The only tool that we will need is calledJQ [https://stedolan.github.io/jq/]. It

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