The latest intelligence from the world of mobile and connected TV (CTV) apps.
Introducing account-based marketing for Mobile SDK developers. Learn about the benefits of ABM and the top tips, tricks, and tools for SDK developers.
Account-based marketing (ABM) is taking the mobile and CTV world by storm. Here’s how to access 2.1+ million app publisher leads and bolster ABM.
Meet 42matters at MWC24 Barcelona!3 min read
42matters is heading back to Mobile World Congress in Barcelona! We’re available to chat about supercharging your business with mobile and CTV app intelligence!
What is header bidding and how does it work for mobile and CTV apps? Learn about header bidding SDKs and how to find apps that use them for ad auctions.
Data enrichment and lead enrichment solutions for Mobile and CTV AdTech companies. App data for mobile and connected TV ad targeting, lead generation, etc.
What are fake mobile apps and how do they work? Learn how to spot fake apps, how they impact businesses, and how to use app data for mobile threat defense.
We’ve made some improvements! Learn about our expanded Tencent Appstore category insights and the revised Tencent Top Charts API and Explorer.
Announcing SDK badge winners for the first quarter of 2024! We’ve awarded the top mobile SDKs across 32 SDK categories. See if your SDK won!
The State of Connected TV App Stores 2024 Report. CTV market growth and the top apps, publishers, countries, categories, IAB categories, etc.
Learn how to improve mobile security with app data. Validate apps, detect malware, review GDPR compliance, audit SDKs, enhance MDM & MAM, etc.
App metadata for mobile app security: Examples and use cases. How cyber security companies can get app metadata for mobile app security analysis and more.
Use mobile app data to detect Potentially Unwanted Applications (PUA) & Potentially Unwanted Programs (PUP). Learn about PUAs, PUPs, risks, and red flags.
How to conduct SDK Competitor Analysis. We cover the benefits of competitor analysis for SDK developers, the top metrics, the top tools and solutions, and more.
NEW: iOS MAUs and Recrawl API3 min read
We’ve made some improvements to our products! First, we released the iOS Monthly Active Users History API and added iOS MAU insights to the Explorer. In addition, we revised our Recrawl API.
Mobile Gaming SDKs Are In Free Fall4 min read
Top game SDKs and game engine SDKs November 2023: Unity3D, FMOD, GameAnalytics, Cocos2D-X, etc. Stats and trends for the top SDKs for mobile games.
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